Shopee (Thailand) Co., Ltd.
Ads Management (Shopee)
atShopee (Thailand) Co., Ltd.Our Marketing teams conceptualise and implement go-to-market activities to achieve increased usage and visibility. The Regional Marketing team is responsible for in-app campaign planning, product marketing, partnerships and content strategy to drive acquisition and engagement. The Regional Brand and Growth Marketing team covers all aspects of online and performance marketing, which involve tracking and measuring data to better reach our users. Our local marketing teams work closely with the regional teams to localise and adapt strategies to increase brand awareness and acquisition in each market. Browse our Marketing team openings to see how you can make an impact with us.
About the Team:
Job Description:
- Monitor, analyze, and optimize Install campaign performance across platforms (Google, TikTok, Facebook, Third-party etc.).
- Build and maintain weekly and monthly reports to track installs, CPI, Register, Cost per Register, New Buyers, CAC, MAU growth, and other KPIs.
- Identify performance gaps and recommend actionable optimizations to improve efficiency and outcomes.
- Coordinate daily campaign operations with the regional OM team, ensuring smooth execution.
- Prepare and submit creative briefs for Install campaigns.
- Collaborate with internal stakeholders (Graphic Design, BI, Local Marketing and Regional OM) to align execution with Install objectives.
- Support and manage new initiatives not limited to installs, pilot tests, and optimization experiments.
Requirements:
Education & Experience
- Bachelor’s degree in Marketing, Business, Economics, or related field.
- 2–4 years of experience in digital marketing, user acquisition, or performance marketing.
- Familiar with Google Ads, TikTok Ads, Facebook Ads Manager, Apple Search Ads and mobile tracking.
Skills & Competencies
- Strong understanding of user acquisition strategies and performance-driven campaign management.
- Analytical mindset with strong skills in data interpretation, reporting, and optimization.
- Proficiency in Excel or Google Sheets for campaign performance analysis.
- Excellent communication and collaboration skills in both Thai and English.
- Highly organized, detail-oriented, and able to manage multiple projects simultaneously.
- Proactive and adaptable in a fast-paced environment with regional coordination.
Skills required
- Graphic Design
- Google Ads
- Excel
- English (Excellent)
Experience required
- 2 years
Salary
- Negotiable
Job function
- Marketing / Advertising
Job type
- Full-time
Company overview
Shopee makes online shopping easy, secure and fuss-free. Shopee is a mobile focused modern marketplace where everyone can browse, shop and sell products of all kinds anytime and anywhere. Shopee is tailored for Southeast-Asian markets, combining the easiness of consumer driven ma ...
Why join us: Shopee is rapidly online shopping tech company in Thailand and other South East Asian markets. We do innovate on many fronts in online shopping, providing an unique opportunity to learn about ecommerce technologies and trends. We have a multinational and dynamic workplace with gr ...
Benefits
- Professional development
- Dental Insurance
- Five-day work week
- Flexible working hours
- Life Insurance
- Health Insurance
- Maternity leave
- Social Security
- Performance bonus
- Provident fund
- Learning & Development Opportunities
