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About Salesforce

We’re Salesforce, the Customer Company, inspiring the future of business with AI+ Data +CRM. Leading with our core values, we help companies across every industry blaze new trails and connect with customers in a whole new way. And, we empower you to be a Trailblazer, too — driving your performance and career growth, charting new paths, and improving the state of the world. If you believe in business as the greatest platform for change and in companies doing well and doing good – you’ve come to the right place.

The South Asia Enablement team drives business success by managing key enablement programs and delivering impactful learning experiences. We empower our Sales, Solutions & Leaders with skills, process, product knowledge, and industry insights through hands-on training and world-class content. Through global initiatives, peer learning, and partnerships, we drive learning excellence.

About the role:

This dynamic, action-oriented team is looking for an organised, hands-on Partner Enablement Practitioner (PEP) with a passion for training to enable and support our Salesforce partners in reseller processes and best practices. This role will be critical in equipping partners with the knowledge, tools, and strategies needed to drive successful resell motions, ensuring they can effectively position and sell Salesforce solutions while maintaining seamless customer engagement.

Main Responsibilities:

• Reseller Enablement: Train partners on prospecting best practices, product positioning, negotiation strategies, selling conversations, mutual success plans, the Salesforce advantage, and the Salesforce elevator pitch.

• Sales Acceleration: Enable resellers to effectively position and sell Salesforce solutions, focusing on deal qualification, competitive differentiation, and objection handling.

• Collaboration with Alliances & Channels: Work closely with the Alliances and Channels teams to design, operationalise, and execute reseller enablement programs.

• Localised Content Adaptation: Tailor global and regional training content to address reseller-specific needs, including pricing strategies, market dynamics, and sales tools.

• Training & Workshops: Lead in-person and virtual sessions on Salesforce reseller processes, customer engagement, deal structuring, and value-selling methodologies.

• Enablement Logistics Management: Oversee scheduling, attendance tracking, and reporting to measure program effectiveness.

• Expert-Led Learning: Leverage subject matter experts to enhance reseller capabilities, covering product knowledge, industry insights, and competitive positioning.

• Sales Play Execution: Guide partners on using Salesforce playbooks, mutual success plans, and AI-driven insights to accelerate deal cycles and improve win rates.

• Customer Lifecycle Management: Enable partners to drive seamless customer experiences from pre-sales to deal closure, ensuring a structured and repeatable process.

• Stakeholder Collaboration: Build strong relationships across internal teams, including Alliances & Channels, Partner Sales, and Product Marketing, to create a cohesive partner experience.

• Impact Measurement: Track and analyse reseller enablement effectiveness using predefined metrics, leveraging insights to refine and optimise programs.

• Communication & Process Alignment: Ensure partners stay informed and aligned through structured communication, tools, and enablement resources.

Target Skills/Experience:

• Extensive experience in Reseller Enablement, Channel Sales, or a related Partner Enablement role.

• Proficiency in Thai and English (both languages required).

• Proven expertise in designing, delivering, and facilitating virtual and in-person training sessions focused on reseller sales, deal execution, and partner growth strategies.

• Deep understanding of Salesforce products, partner sales motions, and the reseller ecosystem is a strong advantage.

• Strong knowledge of sales methodologies, including value-based selling, competitive positioning, and negotiation tactics.

• Ability to simplify complex concepts and tailor enablement content for different partner roles, from sales representatives to business leaders.

• Experience with AI-driven tools and their application in sales process optimisation, deal intelligence, and partner success.

• Collaboration skills to work cross-functionally with Alliances, Partner Sales, and Marketing teams to drive reseller success.

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Posting Statement

Salesforce is an equal opportunity employer and maintains a policy of non-discrimination with all employees and applicants for employment. What does that mean exactly? It means that at Salesforce, we believe in equality for all. And we believe we can lead the path to equality in part by creating a workplace that’s inclusive, and free from discrimination. Know your rights: workplace discrimination is illegal. Any employee or potential employee will be assessed on the basis of merit, competence and qualifications – without regard to race, religion, color, national origin, sex, sexual orientation, gender expression or identity, transgender status, age, disability, veteran or marital status, political viewpoint, or other classifications protected by law. This policy applies to current and prospective employees, no matter where they are in their Salesforce employment journey. It also applies to recruiting, hiring, job assignment, compensation, promotion, benefits, training, assessment of job performance, discipline, termination, and everything in between. Recruiting, hiring, and promotion decisions at Salesforce are fair and based on merit. The same goes for compensation, benefits, promotions, transfers, reduction in workforce, recall, training, and education.