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Public Relations Manager - Watch & Fine Jewelry

atChanel (Thailand) Limited
We are looking for a confident and experienced communications / PR professional to reinforce the Chanel brand through PR and influence activities, maximizing the positive and on-strategy understanding of Chanel among key influencers including Press, Celebrities, Influencers and WFJ experts in Thailand. You will be defining together with the Communications GM, the Watch & Fine Jewellery communication strategy to develop CHANEL brand image, its visibility and reinforce locally its reputation over time.

Key Responsibilities
  • Drive & develop WFJ communication strategy in collaboration with the Marketing & Media teams, Regional and Global PR team for each product launch
  • Be the expert and create impactful visibility through strong PR story telling
  • Lead and oversee media photoshooting and nurture brand Image
  • Develop a KOL strategy and build a community of WFJ KOLs to create dream & inspire the local market
  • Develop and execute Image event and coordinate press trip
  • Create memorable CHANEL experiences for media and influencers
  • Work closely with Media agency and PR Agency to develop full competitor analysis including events, media, PR and celebrities' strategy
Academic / Professional Qualifications:
  • University degree in Communications, Marketing, Business Administration, or related field
  • At least 5 years of experience in PR, communications or marketing
  • Passionate about WFJ with a strong sense of Fashion
  • Analytical, paying great attention to detail and accuracy
  • Great passion for fashion, culture, art history and etc.
  • Strong verbal and written communication skills in English and Thai including the ability to facilitate and present
At Chanel, we are focused on creating an inclusive culture that nurtures personal growth, contributing to collective progress. We believe the uniqueness of each individual increases the diversity, complementarity and effectiveness of our teams. We strongly encourage your application, as we value the perspective, experience and potential you could bring to CHANEL.
Experience required
  • 5 years
Salary
  • Negotiable
Job function
  • Public Relations (PR)
  • Management
Job type
  • Full-time
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Company overview

Size:100-500 employees
Industry:Clothing / Textile
Location:Bangkok
Website:www.chanel.com
Founded in:n/a
Ranking:3.5/5

At CHANEL, the foundation of our success starts with our employees who defend the values of excellence, creativity, style, and modernity that ensured the originality of Coco Chanel in her time and continue to do so today. Within CHANEL, a true "culture of quality" exists where everyone feels involve ... Read more

Why join us: With a rich heritage and successful history in luxury fashion and cosmetics, Chanel is the global benchmark of modern elegance, impeccable quality and style. Our products, and our cultural values, blending both tradition and innovation, have been delivering the values of femininity, freedom and mode ... Read more

Head office: 8th Floor, The Offices at Central World 999/9 Rama I Road, Pathumwan, Bangkok. 10330 Thailand
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Benefits

  • Life Insurance
  • Social Security
  • Accident Insurance
  • Health Insurance
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