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Brand Manager is responsible for developing brand objectives and strategies to ensure that individual brand objectives are in line with the corporate brand strategy and monitors the achievement of objectives. She/He also drives brand growth in terms of both share of market and sales through the monthly monitoring brand performance and initiate the brand solution.

  • Translate brand objectives into activities/promotions/IMC plans
  • Manage brand's P&L to deliver the sales, margin, and profit as planned
  • Ensure that brand investment is optimized with the effective plan and continually evaluate the plan with the ROI mindset
  • Work effectivelly with cross functional team: Packaging, R&D, CDT, Customer Marketing, Legal, Research and etc., to deliver the NPD, GTM and key marketing activities on time
  • Lead agencies to develop the successful marketing activities with the excellent brief and guiding brand requirements to ensure the high quality outcomes of those marketing activities: advertising, packaging development, etc.
  • Lead new product development for local business: to have the in-depth understanding of consumer & shopper insight via conducting research, developing new concepts and co-operating with Technical team & Fragrance house.
  • Coach/support junior brand manager if any, to ensure having excellent execution of marketing activities & plan
  • Master's Degree in the related field
  • 6 years of working experience in the marketing field in the FMCG business
  • Excellent English
  • Excellent communication and interpersonal skills
  • MS Office (esp. MS Excel) literate
  • Experience with SAP is a plus
Experience required
  • 5 years
Only Thai nationals can apply
Salary
  • Negotiable
Job function
  • Product / Brand Management
  • Management
Job type
  • Full-time
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Company overview

Size:100-500 employees
Industry:Health & Beauty
Location:Bangkok
Founded in:1806
Ranking:4/5

Overview We are Colgate, a caring, innovative growth company that is reimagining a healthier future for all people, their pets, and our planet. We are a leading global consumer products company with 34,000 people dedicated to improving the health and wellness of people and their pets. Focused on ... Read more

Why join us: We are Colgate, a caring, innovative growth company that is reimagining a healthier future for all people, their pets, and our planet. Our Core Values in Action : CARING : GLOBAL TEAMWORK : CONTINUOS IMPROVEMENT Our Managing with Respect Principles Our Global Diversity, Equity & Inclusion ... Read more

Job location: Khlong Toei
Head office: คอลเกต
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Benefits

  • Provident fund
  • Monthly Product Pack
  • Life Insurance
  • Accident Insurance
  • Dental Insurance
  • Health Insurance
  • Corporate Social Responsibility Initiatives
  • Performance bonus
  • Annual bonus
  • Learning & Development Opportunities
  • Maternity leave
  • Social Security
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