• Buyer, Merchandiser, Product Sourcing or related
• Extensive marketing experience in Pet Food
• 3 years in Retail/FMCG Dynamic Business

Key Responsibility

• Ensure my category has a long term customer led plan based on Category Role and Strategy Driving Underlying Sales
  • Know who are our strategic customers and how they shop with us
  • Clear understanding of optimum space required and flow and adjacency
  • Range product to maximize return on space
  • Understanding Pricing Strategy and Price Structure to maximize range performance
  • Understand distribution opportunity (format) for own category Simplify execution plan for store operation
• Able to build brand to ensure high competitiveness and differentiation of own category
  • Know brand and product positions in your category and spot opportunity
  • Understand how to build a good brand and register into customer mind
  • Product development process, and roles of support functions
  • Pick right vendor and work closely as business partner to grow business
  • How to promote the brand in Lotus's; brief your communication for media
• Build brand awareness of Pet Us business among customer, create repeat purchase to current customer, develop strategy of Pet Us marketing and ensure the executions are driven, such marketing communication, events.

Qualifications

• 3 years in Retail/FMCG Dynamic Business
• Extensive marketing experience in Pet Food would be a BIG PLUS
• Able to communicate and be a big part of Pet Us marketing activity and event
• Can travel upcountry to organize the event sometimes would be a big advantage.

Lotus's

Ek-Chai Distribution System Co., Ltd.
Buengkum, Bangkok 10230, Thailand

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