Key responsibilities:

• Coordinate and implement special projects (e.g., Royal initiatives, university programs, ministry-supported projects) in line with company goals.
• Build strong relationships with SME entrepreneurs, especially small-scale ones, to assess readiness and provide guidance on risks and project involvement.
• Develop criteria to select promising SMEs based on financial health and business potential.
• Coach SMEs on improving product quality, packaging, marketing, and other key areas.
• Monitor project progress and SME development; identify issues and suggest improvements.
• Work closely with internal teams (e.g., Marketing, QA, Store, SRD) to support SME success.
• Help SMEs access funding and consulting resources to grow their businesses.
• Document lessons learned and best practices for future SME support programs.
• Share ideas and collaborate with partners to position Big C as Thailand’s top SME product hub.

Requirement:

• Bachelor’s degree or higher in Business Administration, Marketing, Economics, or a related field.
• At least 5 years of experience in project coordination, SME development, or a related area.
• Strong interpersonal and communication skills; able to build relationships with SMEs and internal teams.
• Knowledge of SME business structures, challenges, and financial assessment.
• Analytical thinking with the ability to provide practical business advice.
• Ability to work independently and manage multiple stakeholders.
• Passion for supporting local entrepreneurs and contributing to community development.