ESSENTIAL FUNCTIONS:

• Work with management to prioritize business strategies and information needs

• Design analysis report to track and monitor performance and validate Accuracy of Data

• Provide sales, marketing, product, and customer analysis toward marketing calendar / business situation / campaign performance in various business measurements combining with consumers’ research for supporting business strategy

• Understand, interpret data and provide business insight in order to support management to develop strategy / plan to support new business opportunity

• Identifies data patterns & trends, and provides insights to enhance business decision making capability in business planning, process improvement, solution assessment etc.

• Recommends actions for future developments & strategic business opportunities, as well as enhancements to operational policies

• Translate data into consumer or customer behavioral insights to drive targeting and segmentation strategies, and communicate clearly and effectively to business partners and senior leaders all findings

• Continuously improve processes and strategies by exploring and evaluating new data sources, tools, and capabilities

• Leverage analytics and data science teams for actionable insights, algorithms, test designs and model validation

• Present insights to executive leaders/ business partners to drive strategic improvement and support key business decisions

• Educate cross-functional parties and build awareness on how to interpret the data and analytics to drive decision making that will move the business forward

POSITION QUALIFICATIONS:

• At least 7 years’ working experience in related field (having working experience in retail or e-commerce is a plus)

• Basic knowledge of BI/ App analytics platforms such as Google Analytics, Firebase, AppsFlyer, Adobe Marketing Cloud, Tableau, Power BI, Data Studio, etc.

• SQL proficiency or equivalent

• Good knowledge of computer literacy especially MS Excel and PowerPoint

• Excellent command of English and presentation skill, Analytical and logical thinking is a must