We're hiring a media buyer who loves finding the leak in a campaign, plugging it, and scaling the winners. You'll run paid campaigns for leading hospitality brands across APAC — and use AI daily to optimize faster and monitor smarter.

What You'll Do

• Plan, launch, and optimize paid campaigns across Meta, Google (Search/Display/YouTube/PMax), LINE, TikTok, and Lazada/Shopee for our clients
• Build strategic media plans — budget, channel mix, and audiences mapped to client objectives and KPIs
• Steer AI-driven campaign types (Meta Advantage+, AI Predictive Models, Google Smart Bidding/PMax) — knowing when to let the algorithm run and when to intervene
• Set up automated rules, alerts, and dashboards to catch pacing issues, delivery anomalies, and broken URLs in hours, not weekly reports
• Use AI assistants (Claude, ChatGPT, platform AI) for daily performance reviews and optimization recommendations
• Manage budgets, pacing, and bids to deliver the most efficient results
• Run structured creative and audience tests; feed learnings into the next iteration
• Analyze performance and deliver weekly/monthly reports with clear insights and next actions

What We're Looking For

• 2+ years hands-on paid media experience (search + social); agency background a plus
• Proven track record hitting CPA / ROAS / booking targets
• Strong Meta Ads Manager + Google Ads; working knowledge of TikTok, LINE, marketplace ads
• Comfortable with AI-driven bidding and able to explain to a client why the machine did what it did
• Analytical, detail-oriented, cool under pressure — can spot the leak and prioritize the moves with the biggest impact
• Uses AI tools in daily workflow, or eager to learn fast
• Good Thai and English (client-facing)

Plus: Google Ads / GA4 / Meta Blueprint / TikTok certifications · hospitality or travel brand experience · CAPI / server-side tracking

Why SOIDEA

Regional campaigns for world-class hospitality brands, real budgets, real accountability — in a team that invests seriously in AI tooling. Become the media buyer who commands the AI era, not the one replaced by it.