We are seeking a highly strategic and analytical individual to join our team as a Senior Executive, Influencer Strategic Planner. This role will be instrumental in developing and executing influencer marketing strategies that drive significant business growth and brand impact

What You'll Do

• Develop and execute influencer marketing strategies: Lead the development of comprehensive influencer marketing strategies aligned with overall business objectives. Identify target audiences, influencer personas, and key performance indicators (KPIs) to measure success.
• Influencer identification and relationship building: Identify and cultivate relationships with high-potential influencers across various platforms and niches. Build strong partnerships with influencers to create authentic and engaging content.
• Campaign planning and execution: Develop and execute influencer campaigns, including campaign planning, content creation, influencer briefings, and performance tracking.
• Data analysis and insights: Analyze campaign performance data to identify trends, measure ROI, and optimize future campaigns. Generate actionable insights to inform strategy and decision-making.
• Industry trends: Stay up-to-date on influencer marketing trends, platforms, and best practices. Conduct market research and competitive analysis to identify opportunities.
• Cross-functional collaboration: Collaborate with internal teams (e.g., marketing, creative, social media) to ensure seamless campaign execution.

Who You Are

• Bachelor's degree in marketing, communications, or a related field.
• Minimum of 3 years of experience in influencer marketing, digital marketing, or related field
• Experience in using AI for work is required.
• Proven track record of developing and executing successful influencer campaigns.
• Strong understanding of social media platforms and influencer landscape.
• Excellent analytical and problem-solving skills.
• Ability to manage multiple projects simultaneously and meet deadlines.
• Strong communication and interpersonal skills.
• Experience with influencer marketing platforms and analytics tools.

Where Are Challenges

• Strategic Influencer Campaign Development: Crafting comprehensive, data-driven influencer strategies that align with complex business objectives.
• Campaign Planning & Execution Under Pressure: Managing multiple campaigns simultaneously, including performance tracking, under tight deadlines.
• Data Analysis & ROI Measurement: Accurately analyzing campaign data to measure ROI and generate actionable insights for optimization.
• Adapting to Rapid Industry Trends: Staying ahead of constantly evolving influencer marketing trends and platforms.
• Cross-Functional Collaboration & Communication: Effectively coordinating with various internal teams to ensure seamless campaign execution.

Why You'll Love It

• Advanced AI Tools For All Positions!!
• Creative office at Emporium (located at BTS Phrom Phong)
• Work hard, play harder office
• Competitive Salary
• Performance Review ( 2 times per year )
• Performance Bonus ( 1 time per year from 0.5-month to 3-month salary amount )
• Annual Paid Leave
• Compassionate Leave
• Health Insurance
• Social Security
• Discount for Fitness Gym at EmQuartier
• Monthly, Quarterly, Annual MVP Awards (prizes up to 8,000USD)
• Work in professional and dynamic environment
• Good chance to explore new trends in a digital market
• Opportunity to learn most advanced advertising technology platforms
• No fixed day for promotion - Perform well and get promoted anytime!