Title:: Local Eminence Thailand

Join the SEA Eminence team as the Head of Marketing, Thailand to bring our propositions to life and enhance our brand reputation, creating 360° value to our clients, partners and people.

If you are a curious, creative, and data-driven marketer, we invite you to join our SEA Eminence team in Bangkok, Thailand. In this role, you will be empowered to elevate client perception, relevance, and brand affinity among selected industry-specific or segment-specific target audiences, positioning Accenture as the unrivaled leader in Reinvention and the trusted partner for our clients, ecosystem tech partners, and the preferred employer for our candidates. You will leverage data, insights, and advanced tools to drive results and maximize ROI.

Who We Are:

Accenture is a leading global professional services company that helps the world’s leading businesses, governments and other organizations build their digital core, optimize their operations, accelerate revenue growth and enhance citizen services—creating tangible value at speed and scale. We are a talent- and innovation-led company with approximately 791,000 people serving clients in more than 120 countries. Technology is at the core of change today, and we are one of the world’s leaders in helping drive that change, with strong ecosystem relationships. We combine our strength in technology and leadership in cloud, data and AI with unmatched industry experience, functional expertise and global delivery capability. Our broad range of services, solutions and assets across Strategy & Consulting, Technology, Operations, Industry X and Song, together with our culture of shared success and commitment to creating 360° value, enable us to help our clients reinvent and build trusted, lasting relationships. We measure our success by the 360° value we create for our clients, each other, our shareholders, partners and communities. Visit us at accenture.com.

The Work:

• Strategic Planning and Campaign Execution:

• Understand business priorities and develop marketing campaigns that add value to the business.
• Identify signature activities and collaborate with the country managing director of Thailand and her operating committee to build engagement and activation plans that strengthen relationships with clients, partners, and candidates.

• Leadership and Decision-Making:

• Lead strategic and decision-making discussions with country leadership, account teams, and local industry leaders, aligning your plans with their priorities and the broader business context.
• Position Accenture as the preferred partner and employer of choice for clients, partners, and candidates.

• Integrated Campaigns:

• Work closely with corporate communications, people engagement, Talent Brand, social media, and advertising teams to ensure integrated Accenture campaigns for customers, partners, and candidates.
• Collaborate with Client Relationship Marketing and Key Accounts Marketing teams to align efforts and maximize impact.

• Client-Centricity:

• Exemplify client-centricity by listening to and advocating for clients and their experiences.
• Act as a true partner, championing collaboration and innovation.

• Brand Custodianship:

• Advise senior business leaders on best practices for our brand, ensuring consistency and integrity.
• Manage issues that could damage or harm our brand, such as activating social listening and crisis management strategies.

• Global and Industry Alignment:

• Align local plans with global Industry teams to ensure that all relevant industry thought leadership is effectively activated in Thailand.
• Build and maintain relationships with industry associations to amplify Accenture’s presence.

• Ecosystem Partnerships:

• Strengthen relationships with ecosystem partners to develop joint client activations and co-marketing initiatives.

• Performance Measurement:
• Measure performance against agreed-upon success metrics, using feedback loops for continuous improvement.

• Work alongside the SEA Marketing and Communications Lead to operationalize planning, processes, reporting, and budgeting.

What You’ll Need:

• Experience:

• 15+ years of marketing experience, preferably in professional services or other B2B organizations.
• Strong business acumen and a good understanding of Accenture’s business areas and overall strategy, or previous experience in emerging technology and professional services marketing

• Skills:

• Strong stakeholder management skills and the ability to operate and build relationships at senior levels within a large, matrixed organization.
• Leadership qualities, team player, and strong collaboration skills.
• Stewardship across One M+C (Marketing + Communications).
• Advocate for clients and exemplify modern, data-led marketing.
• Exceptional project management skills and the ability to manage multiple projects in a deadline-driven environment.
• Broad marketing skill set, including campaign management, deliverable development, and measurement and reporting.
• Demonstrable experience in utilizing various channels, such as social media, email, and direct mail.
• Strong written and oral communication skills, with the ability to present and convey ideas clearly and persuasively in both Thai and English.
• Creativity, flair, and innovation in achieving cut-through and differentiation for campaigns.
• Enthusiasm, passion for marketing, and a can-do attitude.

Desired Skills & Experience / Personal Attributes / Professional Skills:

• Education:

  • Marketing or Business degree.

• Thinking

  • Creative and commercial thinker with the ability to connect the dots.

• Proactivity:

  • Proactive approach to problem-solving and initiative-taking.

• Technical Proficiency:
• Experience with Salesforce or similar client relationship management platforms is desirable, including managing client interactions, reporting, and campaign setup.

Join us at Accenture, where you can make a meaningful impact and drive the future of marketing in Thailand.