Job Responsibilities

• Develop creative contents and ideas and photo shooting for marketing communication plan by weekly, monthly, and yearly
• Develop conceptual video storyboard for various purpose video contents to post on TikTok, IG, FB
• Manage official brand account on social media platform especially TikTok, IG, FB
• Full spectrum digital ads management, including but not limited to, ad buy, conceptualizing content, implementing effective campaigns, analyzing data, and evaluating campaign performance based on the planned marketing calendar
• Play the key role in contents production such as lighting and decoration setting
• Monitor market trends, social trends, research consumer markets and competitors’ activities to identify opportunities and key challenges
• Manage KOL, influencer, agency for seeding and support content for brand
• Write a strong headline message for each content and posting captions
• Follow up with PR activities and create video storyboard for influencer video
• Track progress and analyze the impact of each campaign/marketing initiative to provide insightful recommendation and assess against target
• Measure, assess, implement and optimize digital performance Metrics
• Perform ad-hoc duties as assigned

Qualification

• Minimum 3 years’ experience in marketing for digital contents or well-renowned creative agency
• Hands on experience of contents design brief, video storyboard and copywriting,
• Hands on experience of TikTok and video production
• Good understanding of social channels; IG, FB, YT, TW etc.
• Result-oriented, Detail-oriented, willing to go the extra mile, and can-do attitude
• Good analytical, logical, and strategic thinking, complex problem solving, strong interpersonal skill and contents creativity
• Teamwork, good collaborative working style, honesty and trustworthy and multitasks
• Excellent verbal and written communication skills in Thai and English
• Beauty or Cosmetics experience is an advantage