Key Responsibility:

• Assist in developing creative concepts and translating them into actionable campaign strategies, customized by format.
• Coordinate the end-to-end process by working closely with Merchandiser, Trade Plan Category, Marketing, SRD, and Operations to support the development and execution of effective promotions and events that contribute to sales targets.
• Coordinating closely with Category Trade Plan in order to gather trade information and activity which use for sale forecasting
• Assist in preparing and briefing event plans, including required mechanics, space allocation, and execution needs to relevant teams.
• Benchmark market and competitor activities to identify opportunities for event enhancement.
• Monitor and evaluate event performance; gather learnings and suggest improvement areas.
• Maintain campaign documentation, accurate reports of event trade performance and execution checklists.

Qualification:

• Bachelor's degree in Marketing, Business, or related fields.
• Having at least 1 years of experiences in Trade Marketing, Trade Planning and Events
• Familiar with retail environments, merchandising, or shopper marketing is a plus.
• Microsoft office especially Advance in Microsoft Excel applications to automate and simplify data analysis
• Stakeholder Management
• Data Analysis and Report preparation
• Presentation skills
• Proactive and influencing skills

CP AXTRA | Lotus's
CP AXTRA Public Company Limited.
Nawamin Office: Buengkum, Bangkok 10230, Thailand

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