Client Solutions Manager, CPGที่
The Client Solutions Manager is a strategic and enthusiastic solution-driver who puts our customers at the core of everything we do. They have a passion for advertising and believe the future of marketing is identity-based, data-driven and grounded in measurable business results. With proven understanding of both online and traditional media, this role is responsible for partnering with the sales team to develop industry-specific relationships, drive revenue by negotiating and optimizing complex opportunities, and use data and analytics to build a consultative solution for our customers. The Client Solutions Manager will establish and strengthen key client relationships with a focus on driving revenue, advertiser education & advertiser satisfaction. Success in this position requires strong consultative sales, analytical skills, a focus on client service, and the ability to thrive in a dynamic, team-focused environment delivering against tight deadlines. This role is based in Bangkok.
Client Solutions Manager, CPG Responsibilities
Media Planning, Strategy & Measurement, and Optimization:
Outlines measurement solutions and appropriate campaign structures based upon key KPI’s.
Manages and consults on complex advertising solutions and integrations.
Manages revenue delivery and budget spend, including daily optimization and providing real time targeting recommendations.
Platform & Product Expert:
Articulate and update clients on FB product and developments.
Responsible for educating clients and agencies on best practices.
Drives product innovation based upon client needs.
Build and manage relationships with key clients and agency partners (media, creative, PMD, etc.).
Manage complex work streams to optimize marketing objectives for clients.
Manage Analytics and dashboards to advise clients (e.g. daily client facing data/insights reporting, understanding performance across hundreds of accounts used by client, setting up pipelines to pull conversion and impression data, etc.)
Cross-functional collaboration of all projects
Oversee delivery and revenue recognition for the businesses/accounts you are assigned to. Identify up-sell opportunities across your accounts and partner with the Client Partners to drive incremental revenue
6+ years’ experience working directly with marketing, media and/or consulting companies and demonstrated leadership experience required
Experience with the industry or business trends in the industry (Direct Response marketing, data and technology solutions, ad-tech, partnerships, CRM)
Experience working effectively with XFN teams and all levels of management (internally and externally)
Ability to manage multiple projects while maintaining strict attention to details
Ability to confidently present to build ongoing relationships with external clients
Understanding of major advertising success metrics
Extensive experience as a Facebook user and familiarity with Facebook’s ad solutions preferred
- การตลาด / โฆษณา
- กลยุทธ์ / วางแผน
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