About SAND-M Global:

SAND-M Global is one of Thailand's fastest-growing health and wellness companies, creating innovative brands that improve people's everyday lives. Our portfolio includes G'nite, Jellyme, HandyHerb, Ener+G, and other fast-growing consumer brands distributed through 7-Eleven, Modern Trade, Traditional Trade, E-commerce, Export, and international markets.

As we continue to scale, we are building a world-class commercial organization driven by consumer insights, data, AI, and execution excellence. We are looking for talented individuals who challenge the status quo, think like business owners, embrace innovation, and are passionate about building scalable systems that enable sustainable growth.

Position Summary:

The Commercial Excellence Manager is responsible for designing, building, and continuously improving SAND-M Global's commercial operating system across all sales channels. This role combines Commercial Excellence, Category Development, Sales Planning, Trade Excellence, Commercial Analytics, and Route-to-Market Excellence to strengthen commercial capabilities, improve business performance, and support the company's next stage of growth.

Working closely with Sales, Marketing, Trade Marketing, Supply Chain, Finance, and the CEO, you will transform data into actionable insights, identify category and channel growth opportunities, establish commercial standards, improve sales productivity, and develop scalable commercial processes that enable faster and smarter decision-making.

At SAND-M Global, we believe AI is a competitive advantage. You will leverage AI tools such as ChatGPT, Claude, Microsoft Copilot, Power BI, and other AI technologies to analyze data, automate reporting, develop dashboards, generate commercial insights, and improve commercial productivity across the organization.

Key Responsibilities:

• Design, implement, and continuously improve the company's commercial operating system, governance, and best practices.

• Develop commercial KPIs, dashboards, scorecards, and business performance reporting across all sales channels.

• Lead monthly business reviews and provide strategic recommendations to senior management.

• Analyze shopper behavior, customer trends, category performance, channel performance, and market opportunities to identify business growth opportunities.

• Develop category strategies and lead category reviews with key customers and internal stakeholders.

• Recommend assortment optimization, distribution expansion, Perfect Store standards, and Route-to-Market improvements.

• Develop sales planning, forecasting, and commercial planning processes.\Analyze sales performance, distribution, numeric distribution, weighted distribution, productivity, promotion effectiveness, and execution quality to identify improvement opportunities.

• Build AI-enabled dashboards and reporting systems that provide timely and actionable business insights.

• Lead cross-functional commercial transformation initiatives and drive continuous improvement projects.

• Champion the adoption of AI and digital technologies to improve commercial effectiveness, decision-making, and organizational productivity.

Qualifications:

• Bachelor's or Master's degree in Business Administration, Marketing, Economics, Statistics, Engineering, or a related field.

• Minimum 7 years of experience in FMCG, consumer goods, retail, or commercial organizations.

• Proven experience in Commercial Excellence, Category Development, Sales Planning, Trade Marketing, Commercial Analytics, Sales Excellence, or related functions.

• Experience building commercial systems, category development frameworks, sales processes, KPIs, dashboards, and performance management systems within a growing or scaling organization.

• Strong understanding of Modern Trade, CVS, Traditional Trade, E-commerce, Export, and Route-to-Market strategies.

• Experience working with Nielsen, Circana, Dunnhumby, retailer POS data, or similar commercial data is an advantage.

• Experience using AI tools such as ChatGPT, Claude, Microsoft Copilot, Power BI, or equivalent technologies to improve analysis, reporting, dashboards, and business productivity is highly preferred.

Core Competencies:

• Commercial Excellence

• Category Development

• Commercial Analytics

• Sales Planning & Forecasting

• Trade Excellence

• Route-to-Market Strategy

• Dashboard Development

• Data Visualization & Storytelling

• AI-Driven Business Analysis

• Project Management

• Stakeholder Management

• Strategic Thinking

• Continuous Improvement

What We Are Looking For:

We are looking for a builder who enjoys creating systems rather than maintaining them. You are commercially minded, highly analytical, and passionate about turning data into business actions. You challenge assumptions with insights, collaborate effectively across functions, embrace AI to work smarter, and thrive in a fast-growing entrepreneurial environment where you can make a significant impact on the future of SAND-M Global.

Why Join SAND-M Global?

This is a unique opportunity to build the commercial foundation of one of Thailand's fastest-growing health and wellness companies. You will work directly with the CEO and senior leadership team to shape commercial strategy, strengthen category leadership, develop AI-enabled commercial capabilities, and build scalable systems that support sustainable long-term growth across Thailand and international markets.

สวัสดิการ:

• เงินกองทุนประกันสังคม

• วันหยุดประจำปี

• วันหยุดพักผ่อน

• วันหยุดลากิจ

• โบนัสประจำปี (ขึ้นอยู่กับผลงานและผลประกอบการของบริษัท)

• ตรวจสุขภาพประจำปี

• งานเลี้ยงปีใหม่

• ชุดยูนิฟอร์มพนักงาน

• การอบรมพนักงานเพื่อพัฒนาความรู้และเสริมศักยภาพ

• ซื้อสินค้าในราคาพิเศษ

• เงินช่วยเหลือ กรณี งานมงคลสมรส,งานบวช,งานศพ,คลอดบุตร

SAND-M Global Co., Ltd.

29/3 Moo 10 Bangmaenang, Bangyai,

Nonthaburi 11140, Thailand

Contact Recruiter : K. Sarocha (Rainy)

Website : https://sandm.co.th/career/

: Online interview (first session)