เงื่อนไขการค้นหา

ประสบการณ์:

8 ปีขึ้นไป

ทักษะ:

Research, Social media

ประเภทงาน:

งานประจำ

• Department: Marketing.
• Company: บริษัท จีเอ็มเอ็ม มิวสิค จำกัด (มหาชน).
• Develop and execute strategic marketing plans to promote songs and artists, with a strong focus on fandom marketing, fan engagement, and community growth.
• Conduct research on music lovers, fan behaviors, and consumer insights to enhance marketing strategies and strengthen fan loyalty.
• Collaborate with internal teams to develop creative concepts, PR plans, social media content strategies, and on-ground fan activities that deepen artist-fan connections.
• Design and activate fandom-driven campaigns, including fan events, exclusive content, membership activities, and interactive experiences.
• Identify opportunities for improvement and optimization across campaigns to maximize engagement and conversion within fan communities.
• Implement, manage, and monitor campaigns end-to-end, ensuring alignment with brand, artist positioning, and fandom objectives.
• Bachelor s degree in Marketing, Communications, or a related field.
• 8+ years of experience in marketing, strategic planning, or creative roles.
• Prior experience in strategic planning, marketing, creative development, or fandom/community-based campaigns is a strong plus.
• Strong understanding of entertainment and music fandom culture.
• Can-do mindset with proactive and solution-oriented attitude.
• Excellent interpersonal, communication, and stakeholder management skills.
• Strong storytelling, narration, and presentation skills.
• Passion for entertainment business and fan engagement.
• ประสบการณ์ 8 ปีขึ้นไป.
• จำนวน 1 อัตรา.