เงื่อนไขการค้นหา

ประสบการณ์:

4 ปีขึ้นไป

ทักษะ:

Creativity, Biddable Media, SEM

ประเภทงาน:

งานประจำ

• Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
• Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
• Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise..
• Reporting of the role.
• This role reports to the Head of Biddable Search.
• Get to work in a truly integrated team handling 360 aspects for a brand.
• Will work closely with the leading publishers such as Google & Facebook.
• Will be exposed to Programmatic.
• Measures of success -.
• Understood the complete biddable media scenario on client s business, e.g. Search, Facebook, etc.
• Handled day to day tasks / requirement effectively.
• Optimized implementation in all biddable media platforms.
• Recommended and implemented best practice.
• Explored and executed an innovation in one of the biddable media platforms.
• Exceed client expectations in terms of biddable media implementation.
• Create a road-map for the next year.
• Diagnose a client s current situation their objectives.
• Develop Media proposals in line with client needs.
• Use Neo proprietary tools to understand consumer behaviors and then develop strategies and/or opportunities accordingly.
• Grow strong relationships with all relevant contacts client side including Senior Management.
• Work with client teams to ensure that retainer and project based work is implemented efficiently and to the expect standards/deadlines.
• Ensure SEM efficiencies are made by the proper use of tools and integration.
• Continuously working with the client and 3rd party teams to develop and implement tactics and content marketing initiatives.
• Allocate clients budgets to maximise the client s return on investment.
• Constant focus and optimisation on improving performance based metrics such as CTR, Avg CPC, CPA, etc.
• Be competent in spotting and driving opportunities for existing clients.
• Work with Senior Management on new business & award entries.
• Manage revenue and finance process.
• Work with Senior Management to address goals and KPIs.
• Be competent at keeping an internal WIP document up to date.
• Ensure team members are completing work on time.
• Ensure all SEM output is SOX compliant and timesheets are completed accurately.
• Provide on the job training, coaching and mentoring to Search Executive/Assistant.
• Conduct performance reviews with Search Executive/Assistant where relevant in accordance to Neo processes and timelines.
• Provide timely feedback to ensure all search deliverables are of a high-quality.
• Assist in the recruitment of new Search Managers, Executives or Assistants.
• Minimum 4 years of SEM experience, ideally with strong operational track record.
• Extensive usage and knowledge of analytical packages e.g. Google Analytics, or Omniture.
• Strategy and implementation of client campaigns across the following platforms: Google AdWords, DoubleClick, Bing Ads, YouTube Ads, Facebook and Instagram Ads.
• Strategic knowledge and implementation of SEO tactics is added advantage.
• Consultative skills with a passion of making the complex simple.
• Proficient in Microsoft Office with a strong focus on Excel (vlook ups, pivot tables, IF functions).
• Account and team management experience.
• A demonstrably high level of initiative and resourcefulness.
• Excellent administrative and organisational skills, with strong presentation skills.
• Attention to detail with high levels of accuracy.
• Ability to cope with conflicting demands and to prioritise tasks.
• Ability to support others in problem solving.
• Google Analytics and AdWords Individual Qualifications.
• Life at WPP Media & Benefits Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events.

ประเภทงาน:

งานประจำ

• Set up media campaign on platforms. ensure targets, data and creative is uploaded and objective/ budget set currently to achieve the objectives and KPI.
• Execute and operate digital advertising (Facebook, Google, Line, Tiktok, Lazada, Shoppee and another digital advertising) in order to achieve campaign goal.
• Research and analyze the target audience's character, consumer demand, and search engine keyword for propose media campaign.
• Report summary and analysis on campaign performance, findings, provide insights and recommendation for future campaigns.
• Work together with account manager, ideate on media strategies, tactics, and target for media plans, ensuring information is presented in a brand-friendly, digestible format the convoys the key takeaways and insights.
• At least 7 of experience in digital media planning, including Social Ads, Market place Ads and e-commerce experience in Media planning is a preferred.
• Previous experience trafficking digital media campaigns, ad operation background, or solid understanding of technical digital media set-up.
• Can manage variety of concurrent projects independently.
• Work well in a cross functional team environment.
• Strategic and critical thinker, independent, and achieve problem solver.
• Curious, creative and passionate.
• Eagerness to learn and adopt new tools/ technologies as well as share knowledge with others.
• Good command in MS. Office.

ประสบการณ์:

1 ปีขึ้นไป

ประเภทงาน:

งานประจำ

• Department: Marketing.
• Company: บริษัท จีเอ็มเอ็ม มิวสิค จำกัด (มหาชน).
• Plan, build and optimize a variety of PPC (Google-ads) and social-ads campaigns across a range of digital channels.
• Overview total campaign performance and effectiveness in order to optimize or find the key learning for future campaigns.
• Implement campaign tracking with UTM/GID and set up tagging with analytic platform.
• Monitor media performance and develop action plan to optimize media performance.
• Set up and manage Always-On campaigns (Google Search, Display & Video and Facebook) deliver cost effective lead generation.
• Define and drive best media/communication journey from Ads serving to landing page / application.
• Bachelor s degree in any field.
• Digital Biddable Specialist & Digital Media Buyer or similar roles with minimum 1-2 years experience.
• Enjoy solving problems, working under pressure, and focusing on project deadlines.
• Music Lover..
• ประสบการณ์ 2 ปีขึ้นไป.
• จำนวน 1 อัตรา.