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Experience:
2 years required
Skills:
Project Management, Google Analytics, eCommerce, Branding, SEO
Job type:
Full-time
Salary:
negotiable
- Marketing Planning &Strategy Analyst - Project Manager is a challenging role that provides an opportunity for you to grow our client's businesses. You will get to see the total picture of the business, marketing media optimizing (AdWords, Facebook, CRM, SEO etc), and deliver beyond impressions and clicks and getting deep into anything that helps drive sales including promotion strategy or website optimization.
- Job Responsibilities.
- Be the owner of client's success, responsible for overall client performance and sat ...
- Plan client roadmaps based on their objectives, backed by data or industry best practices.
- Set up work process in order to get tasks completed with good quality and in time. Manage client expectations by clearly indicating deadlines and scope of work.
- Monitor budget, performance, and key metrics closely throughout the month.
- Work with media optimization team to execute plans to meet budget, targets and deadlines.
- Provide performance reports by data and analyses, demonstrating deep understanding of each media channel and areas that clients need help in (ecommerce, lead generation or branding).
- Initiate ways to improve client performance and team efficiency.
- Key Requirements.
- Experience in client-facing or consulting roles such as Digital Media Planning, Account Management or Project Management.
- In-depth knowledge in Google Analytics and have a deep understanding of online marketing media channels.
- Understand ecommerce business models/trends in Thailand and understand advertising ecosystems to be able to provide consulting to clients.
- Minimum 2 years working experience in an Ecommerce company, Internet start-up, International Brand, FMCG, retailer or consulting BBB.
- Previous experience in trade marketing, brand management, merchandising would be a plus.
- Good knowledge of Excel, PowerPoint, Google Analytics, Google AdWords and other related software and hold the ability to quickly adapt to new software and tools.
- Strong organization and problem-solving skills with the ability to lead, manage and execute multiple projects quickly and efficiently.
- Analytical, comfortable to work with data and analyze it to find insights and come up with next steps.
- Good communication and presentation skill, able to keep every stakeholder aligned and updated.
- Proactive, with the ability to work well independently and as a team.
- Professional, positive attitude with a strong work ethic and willingness to learn.
- About aCommerce.
- aCommerce is the leading ecommerce enabler in Southeast Asia, delivering retail solutions for global brands such as L'Oreal, Samsung, and Unilever.
- Founded in May 2013, aCommerce has over 1,400 staff across offices and fulfillment centres in Singapore, Thailand, Malaysia, Indonesia and the Philippines.
- The company is committed to equal opportunities for all of employees and to a work environment free of discrimination and harassment. All employment decisions at aCommerce are based on business needs, job requirements and individual qualifications, without regard to race, religion or belief, gender, sexuality, age, family or parental status, or any other status that may be protected by the laws or regulations in the locations where we operate. We do not tolerate discrimination or harassment based on any of these characteristics.
- The aTeam is made up of highly ambitious individuals driven to innovate, build and succeed and is always looking for like-minded self-starters to join.
3 days ago
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Experience:
5 years required
Skills:
Analytical Thinking, Leadership Skill, eCommerce, English, Thai
Job type:
Full-time
Salary:
negotiable
- Growth & Profitability Strategy: Develop and execute full-funnel media plans that maximize revenue while optimizing the cost of acquisition to ensure bottom-line profitability.
- Sustainable Budget Management: Lead the allocation and forecasting of media investments to ensure consistent and sustainable growth across all digital channels.
- Financial Performance Tracking: Monitor and analyze media investment efficiency (ROAS/ROI) to ensure all campaigns meet the brand's financial health standards.
- Data-Driven Optimization: Use analytical thinking to translate complex data into actionable insights, improving campaign performance and investment returns.
- Marketplace & Social Mastery: Oversee strategic media execution across Google, Meta, TikTok, and Marketplaces (Shopee, Lazada) to capture growth opportunities.
- Leadership & Mentorship: Lead and develop the team's technical and soft skills, fostering a result-oriented culture that delivers "WOW" service to clients.
- Key Requirements.
- 5-8 years of experience in Media Planning or Digital Strategy, with a strong focus on Growth and Profitability.
- Financial Acumen: Excellent ability to manage large-scale budgets and understand the business impact of media spending.
- Analytical Thinking: Proven expertise in data modeling (Excel, GA4) to drive strategic decisions and sustainable outcomes.
- Result Oriented: A high level of accountability and a track record of meeting or exceeding commercial KPIs.
- Strategic Communication: Strong presentation skills in English and Thai, capable of influencing senior stakeholders.
- Ecommerce Expertise: Deep understanding of the SEA digital ecosystem and how media drives sustainable sales growth.
4 days ago
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Bangkok, Marketing / Advertising
,Product / Brand Management
Marketing / Advertising,Product / Brand Management
Experience:
3 years required
Skills:
Automation, Thai
Job type:
Full-time
Salary:
negotiable
- LINE MAN Wongnai is Thailand's Leading On-Demand Delivery and Lifestyle e-Commerce platform services. We build technology to help Thai people live better, to empower all local businesses by creating an end-to-end food ecosystem through our channel LINE MAN and Wongnai. Connected consumers, riders, and local businesses and improved the daily life of all parties with restaurants nationwide. And because we are local, we provide the deepest variety and services that are tailor-made for Thai people.
- We are seeking a strategic and results-driven Go-to-Market (GTM) Manager to spearhea ...
- The ideal candidate is passionate about translating technical ad metrics into tangible P&L impact, a master storyteller, a strategic planner, passionate about turning innovative ad products into commercial successes, and excited to build, optimize, and own the future of our advertising business.
- Go-to-Market Strategy & Launch Execution.
- Develop and own the monetization strategy, identifying and building compelling business cases for new revenue opportunities, innovative ad packages, and strategic partnerships tailored to diverse client needs.
- Own the end-to-end GTM strategy for all new Display Ad products and features, from initial planning to post-launch analysis.
- Develop product positioning and messaging that clearly articulates the value proposition and differentiates our offerings in the market.
- Own the end-to-end project lifecycle for all new advertising initiatives, manage the master launch plan from initial business case and strategic planning to final GTM implementation, ensuring tight coordination between Product, Engineering, Sales, and key stakeholders.
- Act as the voice of the customer, gathering market intelligence and feedback to inform the product roadmap and refine GTM strategies.
- Identify and develop strategic partnerships with global technology players (e.g., Meta, LINE) to enhance ad product capabilities and unlock innovative revenue streams.
- Sales Enablement & Commercial Readiness.
- Lead or co-lead the execution of audience segment generation, collaborating with data science and Business Intelligence teams to create, refine, and activate high-value target segments for campaigns.
- Design and lead the execution of a rigorous A/B testing pipeline to continuously improve ad performance, placement efficiency, and targeting methods.
- Develop and deliver all sales enablement materials, including pitch decks, one-pagers, case studies, and internal training documentation.
- Design and lead training programs to ensure the sales team is fully equipped to sell new ad products effectively.
- Create compelling deal structures and promotional packages to drive initial adoption and accelerate revenue growth for new launches.
- Establish key performance indicators (KPIs) for launches and report on progress to senior leadership, providing insights and recommendations for optimization.
- Project Leadership & Stakeholder Management.
- Serve as the key liaison between our technical and business teams, effectively translating commercial needs into technical requirements and technical performance into business impact.
- Champion a data-driven culture by providing detailed documentation, best practices, and training workshops that connect technical optimization efforts to business outcomes. Using performance data and market feedback to refine messaging and strategy.
- Prepare and present regular business reviews and strategic recommendations to senior leadership, clearly articulating performance trends, project progress, and future growth plans.
- Bachelor's degree in Business, Economics, a technical field, or equivalent practical experience.
- 3+ years of experience in product marketing, go-to-market strategy, sales enablement, or a related role within the tech or digital advertising industry.
- Proven track record of successfully launching new products or features from start to finish.
- Proven ability to think commercially and strategically, with experience contributing to success cases, pricing strategies, or revenue growth initiatives.
- Exceptional ability to create compelling product messaging and marketing materials.
- Demonstrated AI Efficiency with business use case implications to boost revenue and productivity (Gemini, ChatGPT, Cluade, Agent AI, or AI automation, etc).
- Demonstrated ability to manage complex projects and collaborate effectively with multiple cross-functional stakeholders.
- Excellent communication and presentation skills.
- Experience working directly with sales teams and developing sales training programs.
- Experience managing a media-related P&L or owning significant revenue targets.
- Strong analytical skills with the ability to use data to inform strategic decisions.
- Hands-on experience in the digital advertising or ad-tech space.
4 days ago
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