Media Planner - Manager/Senior Manager

ataCommerce Co., Ltd.


Job purpose

The Media Planning & Strategy Manager is a key role focused on driving Sustainable Growth for our brand partners. You will be responsible for architecting media strategies that not only deliver top-line revenue but also maintain healthy Profitability. By balancing aggressive scaling with financial efficiency, you will ensure long-term business success in the competitive ecommerce landscape.

Job Responsibilities:

  • Growth & Profitability Strategy: Develop and execute full-funnel media plans that maximize revenue while optimizing the cost of acquisition to ensure bottom-line profitability.
  • Sustainable Budget Management: Lead the allocation and forecasting of media investments to ensure consistent and sustainable growth across all digital channels.
  • Financial Performance Tracking: Monitor and analyze media investment efficiency (ROAS/ROI) to ensure all campaigns meet the brand's financial health standards.
  • Data-Driven Optimization: Use analytical thinking to translate complex data into actionable insights, improving campaign performance and investment returns.
  • Marketplace & Social Mastery: Oversee strategic media execution across Google, Meta, TikTok, and Marketplaces (Shopee, Lazada) to capture growth opportunities.
  • Leadership & Mentorship: Lead and develop the team's technical and soft skills, fostering a result-oriented culture that delivers "WOW" service to clients.


Key Requirements

  • 5-8 years of experience in Media Planning or Digital Strategy, with a strong focus on Growth and Profitability.
  • Financial Acumen: Excellent ability to manage large-scale budgets and understand the business impact of media spending.
  • Analytical Thinking: Proven expertise in data modeling (Excel, GA4) to drive strategic decisions and sustainable outcomes.
  • Result Oriented: A high level of accountability and a track record of meeting or exceeding commercial KPIs.
  • Strategic Communication: Strong presentation skills in English and Thai, capable of influencing senior stakeholders.
  • Ecommerce Expertise: Deep understanding of the SEA digital ecosystem and how media drives sustainable sales growth
Experience required
  • 5 years
Salary
  • Negotiable
Job function
  • Marketing / Advertising
Job type
  • Full-time

Company overview

Size:500-1000 employees
Industry:Retail
Location:Bangkok
Website:www.acommerce.asia
Founded in:2013
Ranking:4.5/5

aCommerce is committed to being the leading end-to-end e-commerce provider for startups, retailers, brands, and manufacturers in Southeast Asia (Thailand, Indonesia, Philippines and Singapore). Our mission is to grow our clients’ businesses by enhancing every touch point between the brand and th ... Read more

Why join us: Join my aTeam, a group of ambitious individuals driven to innovate and succeed! I offer opportunities to work with top global brands and cutting-edge technologies. I value a culture of problem-solving, collaboration, and continuous learning. I provide benefits like performance-based incentives, care ... Read more

Head office: 33rd Floor, 689 Bhiraj Tower Sukhumvit Road, Bangkok 10110, Thailad
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