Brand Strategist - TikTok Shop - Thailand

atTikTok Technologies Co., Ltd.

Responsibilities

The e-commerce industry has seen tremendous growth in recent years and has become a hotly contested space amongst leading Internet companies, and its future growth cannot be underestimated. With millions of loyal users globally, we believe TikTok is an ideal platform to deliver a brand new and better e-commerce experience to our users. We aim to bring discovery, inspiration, and joy back to shopping by making TikTok the commerce channel of choice for merchants, creators, and affiliates.With millions of loyal users globally, we believe TikTok is an ideal platform to deliver a brand new and better e-commerce experience to our users. We are looking for passionate and talented people to join our product and operations team, to build an e-commerce ecosystem that is innovative, secure and intuitive for our users and brands. Join us as we drive the future of e-commerce here at TikTok. Responsibilities: Performance Tracking & Reporting - Build and maintain dashboards to monitor portfolio performance, ensuring data efficiency across the team. - Develop, optimize, and standardize reporting templates to track progress, highlight key trends, and enable data-driven decision-making. - Provide ad-hoc analysis and reporting to support ongoing projects and leadership requests Analytics & Insights - Conduct business, category, and trend analysis to uncover opportunities, identify risks, and improve overall portfolio performance. - Gather and structure data, apply analytical frameworks to break down complex problems, validate assumptions with relevant data, and present concise, actionable recommendations to leadership for business impact. - Combine qualitative and quantitative data to build a holistic view that informs insights, strategies, and decision-making.


Qualifications

Minimum Qualifications: - Minimum Bachelor's Degree or above - 3+ years of experience in Ecommerce or Brands - Proficiency in English and Thai - Strong background in BI / Data Analytics, with hands-on experience. - Proficiency in tools such as SQL, Power BI, Python for data analysis and reporting. Preferred Qualifications: - Proven ability to synthesize large datasets into actionable insights and business recommendations. - Strong business acumen with the ability to identify growth opportunities and risks. - Entrepreneurial with a proactive, ownership-driven mindset. - Experience in e-commerce platforms together with brands or enabler is a strong plus.

Job Information

About TikTok

TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.

Why Join Us

Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy - a mission we work towards every day.

We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us.

Diversity & Inclusion

TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.

Experience required
  • 3 years
Salary
  • Negotiable
Job function
  • Retail
  • Marketing / Advertising
Job type
  • Full-time

Company overview

Size:500-1000 employees
Industry:Advertising / Media
Location:Bangkok
Website:careers.tiktok.com
Founded in:2016
Ranking:4/5

TikTok Technologies Ltd. is a global technology company known for its popular short-form video platform, TikTok. With a mission to inspire creativity and bring joy, TikTok connects millions of people worldwide through an innovative and engaging platform. The company, a subsidiary ...

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Why join us:

Why Join Us At TikTok, our people are humble, intelligent, compassionate and creative. We create to inspire - for you, for us, and for more than 1 billion users on our platform. We lead with curiosity and aim for the highest, never shying away from taking calculated risks and emb ...

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Head office: 1 อาคารพาร์ค สีลม ชั้น 8 ยูนิต 801-808 ถนนคอนแวนต์ แขวงสีลม เขตบางรัก กรุงเทพมหานคร 10500
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