Affiliate Program Strategy (Shopee)

atShopee (Thailand) Co., Ltd.
Department Marketing
LevelEntry Level
LocationThailand - Bangkok

Our Marketing teams conceptualise and implement go-to-market activities to achieve increased usage and visibility. The Regional Marketing team is responsible for in-app campaign planning, product marketing, partnerships and content strategy to drive acquisition and engagement. The Regional Brand and Growth Marketing team covers all aspects of online and performance marketing, which involve tracking and measuring data to better reach our users. Our local marketing teams work closely with the regional teams to localise and adapt strategies to increase brand awareness and acquisition in each market. Browse our Marketing team openings to see how you can make an impact with us.


About the Team:
Responsible for managing programs and campaigns that drive growth for both creators and participating brands. The role involves designing program mechanics, planning GTM strategies, executing program rollouts, and monitoring performance to drive improvement.

Job Description:
  • Develop and design program mechanics, including creating program creatives and communication materials.
  • Plan and execute program launches, ensuring clear and effective communication with Key Account Managers, Creators and Brand partners.
  • Collaborate closely with cross-functional teams such as Key Account Managers, Marketing, Business Intelligence, Business Development, and others to ensure smooth coordination and project execution.
  • Monitor program performance, identify key challenges, and proactively develop contingency plans to address issues.
  • Conduct data analysis to gain insights into creator behavior and challenges, and identify new growth opportunities.

Requirements:
  • 0–2 years of experience, preferably in Marketing, Business Development, Business Consultant or related field.
  • Strong business acumen and critical thinking skills. Comfortable working with numbers and performing data-driven analysis.
  • Demonstrates a growth mindset, takes ownership of projects, team player, organized, and results-oriented.
  • Proficient in both Thai and English, with effective communication skills.
  • Able to work in fast-paced and dynamic environment
  • Fresh Graduates are welcome
Experience required
  • 2 years
Salary
  • Negotiable
Job function
  • Marketing / Advertising
Job type
  • Full-time

Company overview

Size:2000-5000 employees
Industry:Information Technology
Location:Bangkok
Website:careers.shopee.co.th
Founded in:2015
Ranking:4.5/5

Shopee makes online shopping easy, secure and fuss-free. Shopee is a mobile focused modern marketplace where everyone can browse, shop and sell products of all kinds anytime and anywhere. Shopee is tailored for Southeast-Asian markets, combining the easiness of consumer driven ma ...

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Why join us:

Shopee is rapidly online shopping tech company in Thailand and other South East Asian markets. We do innovate on many fronts in online shopping, providing an unique opportunity to learn about ecommerce technologies and trends. We have a multinational and dynamic workplace with gr ...

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Head office: Shopee
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