Purpose & Objectives

As a Campaign Manager, you will collaborate with a variety of stakeholders to facilitate the creation, management, and outcome tracking of campaigns. At the senior level, you will also lead high-impact initiatives aimed at achieving the required pipeline targets and driving their advancement.

In this capacity, you will partner with Sales Development Executives (SDEs), Demand Managers, Account Executives (AEs), Territory Engagement Managers (TEMs), and Partners to stimulate pipeline generation, formulate campaign strategies, oversee the development of digital campaigns, and drive progression of pipeline through initiatives. The primary objective is to establish comprehensive pipeline coverage to meet and exceed Corporate sales quotas while continually enhancing pipeline conversion to revenue.

This regional position entails close coordination with stakeholders throughout six Market Units in Asia Pacific (APAC).

Key Responsibilities

• Lead and oversee major digital programs and campaigns by coordinating with various stakeholders to ensure program success.
• Orchestrate End to End demand generation campaigns from planning, execution to closure. Ensuring various teams involved in the campaign are aware of their tasks and responsibilities as well as the status progress of the campaigns.
• Collaborate, plan and build Campaigns (including micro-campaigns) in alignment with business requirements.
• Management of existing campaigns and tracking the progression of them.
• Create comprehensive campaign blueprints and communicate campaign details effectively to the field teams.
• Contribute to the development and use of Work Breakdown Structure (WBS) codes when requesting support from other teams.
• Evaluate the outcomes of each campaign, accurately document outcomes, and communicate outcomes to business stakeholders.
• Work with other digital hub functions, such as Sales Development Executives (SDEs), Digital Solution Advisory (DSA), Digital Value Advisory (DVA), digital assets, digital insights team, and wider SAP team to plan and orchestrate high impact Demand Generation campaigns.
• Work with SAP partners to foster growth in their demand generation proficiency. This involves active collaboration aimed at elevating partners’ capabilities and maturity in orchestrating effective demand generation campaigns

Skillset Required:

• Exceptional relationship building skills, ability to collaborate with internal stakeholders across levels from colleagues to senior management, to drive campaigns and programs success
• Strong Project and Program Management skills in managing multiple digital programs across stakeholders
• Exceptional oral and written executive communication skills in English (mandatory) and 2nd language (desirable)
• Ability to use Microsoft Office software, particularly Excel, PowerPoint, Word and Outlook
• Passion to challenge, improve and innovate at both a personal and organizational level
• Knowledgeable about how organizations work; knows how to get things done through formal and informal channels

Experience:

• >5 years professional experience at enterprise level, with a minimum 3 years in driving digital campaigns, outbound campaigns, marketing and/or sales programs.
• Expert in demand generation campaigns planning, orchestration and execution
• Bachelor's degree in Business Administration or Marketing or Information Technology required from an accredited university.

Additional Notes

Applicants across Asia Pacific Japan may apply but preference will be given to applicants who are based in South East Asia and India.

Please note that any violation of these guidelines may result in disqualification from the hiring process.
Requisition ID: 449184 | Work Area: Sales | Expected Travel: 0 - 10% | Career Status: Professional | Employment Type: Regular Full Time | Additional Locations: