Responsibilities

• Developing, implementing, and monitoring digital media plan

• Initiating and analyzing research and data needed to develop and implement the media strategies

• Maintaining contact with digital media sales representatives

• Negotiating digital media rates and added value opportunities to ensure client receives most advantageous package

• Assisting in the gathering of information and the evaluating of final campaign analyses

• Monitoring of all digital media campaigns results

• Working closely with Client Service to develop client strategy utilizing historical performance to identify learning and benchmarks

• Utilizing site analytics (Google Analytic, Omniture, etc.) to perform site

• Analyzing large data sets quickly and at granular levels in Excel and making strategic decisions for campaigns based on key performance indicators and trends

Qualifications

• A minimum of 1 years of big firm digital agency experience

• Experience in planning and implementing online media

• Excellent mathematical ability: can understand and evaluate budget/results data effectively

• Decisive and effective problem-solving ability

• Ability to work on multiple tasks effectively

• Basic presentation skills