1. Initiate RSME Product & Service, Create Innovative Sales & Marketing Strategies : Formulate marketing plans and campaigns targeting potential RSME segments (Focus on New, MNP, P2P).

2. Analyze and Acquire Potential Prepaid Lists: Convert prepaid to postpaid through various channels (e.g., Tele sales, Direct Sales, Online, Retail Shops) and initiate new channels for conversion.

3. Create Innovative Plans: Acquire non-AIS RSME customers and potential leads, designing suitable channels for both self-service and sales agent facilitation.

4. Define Pricing Strategy: Align with mass offerings.

5. Monitor AIS SME & Competitor Offerings: Compare with RSME packages.

6. Propose RSME Postpaid Tariff Packages: Include Value Proposition (e.g., online seller solution services) and implement E2E product and marketing packages.

7. Propose RSME Handset Campaigns: Include financial promotions.

8. Collaborate with Strategic Partners. Continue to find potential ideal value propositions.

9. Manage Sales & Marketing Campaigns on Digital Channels: Acquire new subscribers from new SIM and handset bundling.