Adidas (Thailand) Co., Ltd.
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Manager, Category Planning & OmniChannel
atAdidas (Thailand) Co., Ltd.- Rationalize the category financial targets across channels and range segments
- Lead and drive category planning to reflect the optimum product investment that will drive marketplace segmentation and growth
- Align and activate the category financial targets for the country as per APAC guidelines in terms of net sales, margins, sell through, stock turn, market share
- Drive the GTM process in co-operation with the local Sales, local planning, in line with APAC to ensure country needs and parameters for delivery of category targets are met.
- Drive sales and standard margin targets across channels and manage deviations in a timely manner
- Provide insights on sell-in and sell through movements of range roll outs and priorities at trade and/or account level
- Effective implementation of Integrated Marketing Communications effort at trade level
- Work closely with AP to align with the sales team the local category range and distribution channel strategy by defining concrete guidelines on product availability per retail door and distribution channel.
- Identify and align with the Brand Activation team the effective trade marketing Plan for the defined key accounts at set resources (SWB)
- Manage activation of sell-out plans (end-to-end responsibility) at trade level in collaboration with relevant sales and marketing functions.
- Develop and manage relevant account support to manage sell-in/sell through targets
- Monitor and provide timely feedback on Trade Marketing activities based on agreed key performance indicators
- Manage delivery key concepts at account level
- Support sell-in and key account pre-line meetings
- Drive the range and channel segmentation across accounts
- Provide timely sell-through feedback to manage financial targets across categories
- Provide the Sales team with relevant sell-in tools for pre-line and sell-in meetings
- Monitor market impact of area range driven at specific distribution channel
- Manage retail roll outs timing and support requirements
Pre-requisite Knowledge / Skills / Addendum
- Degree in Business/Marketing Management
- At least 4 years of marketing management experience with a recognized top tier brand, with at least 3 years in product management; Exposure to other marketing disciplines preferable, e.g. merchandising, brand communication, or sales experience; Must have the ability to influence others within an organization. Result-oriented; Strong numerical skills; Willing and able to travel on a regular basis
- Strong PC background, Advance in MS Office especially Excel
- Good command of English
- Retail/apparel/ fashion/ FW background would be preferably
Core Competencies
- Planning and Organizing
- Manage business, process & projects
- Analysis and problem solving
- Result-oriented
- Influence others
- Head office, 22/F. CRC Tower, All Seasons Place
AT ADIDAS WE HAVE A WINNING CULTURE. BUT TO WIN, PHYSICAL POWER IS NOT ENOUGH. JUST LIKE ATHLETES OUR EMPLOYEES NEED MENTAL STRENGTH IN THEIR GAME. WE FOSTER THE ATHLETE'S MINDSET THROUGH A SET OF BEHAVIORS THAT WE WANT TO ENABLE AND DEVELOP IN OUR PEOPLE AND THAT ARE AT THE CORE OF OUR UNIQUE COMPANY CULTURE – THE 3CS: CONFIDENCE, COLLABORATION AND CREATIVITY.
CONFIDENCE allows athletes to make quick decisions on the field, to reach higher. For us at adidas confidence means acknowledging that we don't have all the answers. But we are willing to take risks, we try new things. And if we fail, then this is part of our learning – it helps us improve.
COLLABORATION. Every elite athlete relies on partners: coaches, teammates, and nutritionists. We, too, know that we are stronger together. Winning as one team takes open and candid dialogue, inclusiveness and trust in each other's abilities and talents.
Being the best sports company in the world takes CREATIVITY. No great athlete succeeds by copying their predecessors' training plans and strategies. We have to be open to new ideas, explore, gain an edge and stand out. Only then can we succeed.
ADIDAS CELEBRATES DIVERSITY, SUPPORTS INCLUSIVENESS AND ENCOURAGES INDIVIDUAL EXPRESSION IN OUR WORKPLACE. WE DO NOT TOLERATE THE HARASSMENT OR DISCRIMINATION TOWARD ANY OF OUR APPLICANTS OR EMPLOYEES. WE ARE AN EQUAL OPPORTUNITY EMPLOYER.
Experience required
- any or no experience
Salary
- Negotiable
Job function
- Management
Job type
- Full-time
Company overview
Adidas is the go-to destination for athletic footwear, apparel and hardware. The brand offers an innovative range of products that are both stylish and functional. If you join us you join a company that is committed to designing products with athletes in mind, performing extensive research and devel ... Read more
Why join us: We are dedicated to finding, developing and retaining the best people for our company. In return at Adidas, we aim to make sure that our employees are happy and motivated. We offer a challenging, fun, and financially rewarding working environment. If you love sport and want to change the world, s ... Read more
Benefits
- Employee discount
- Job training
- Learning & Development Opportunities
