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Trade Marketing - Online Channel

atThai Beverage PCL
  • Experience in FMCG and E-commerce
  • Bachelor degree
  • Good command in English

Key Responsibilities:

- Initiate, develop and implement online marketing channels to generate brand awareness, product sales and generate appropriate traffic.
- Monitor trade marketing program in Online / Digital Platform channel i.e., SSC Family, SSC Camp, Shopteenee also develop new B2B channels to be align with business directions and trend.
- Monitor and review the Online KPI’s and Metrics in order to seek opportunities and drive sales for the channel.
- Ensure proper execution of trade marketing programs across the regions.
- Manage online Retailer partnerships to effectively drive e-commerce sales and ensure growth of sales figures.
- Measure trade marketing effectiveness and value of online campaigns/ Platform and present actionable insights and recommendations based on data results and best practice
- Control cost and budget for related trade activities

Qualification:

- Bachelor in Marketing or equivalent
- Minimum 3 year experience in brand management or e-commerce (preferably FMCG or beverage)
- Fluent in English language
- Financial management and project management skills
- Understands implications of actions on the brand and business
- Exhibit good communication skills
- Strong and confident communicator.
- Excellent copywriting skills and experience.


Experience required
  • 3 years
Career level
  • Middle Level
Salary
  • Negotiable
Job function
  • Product / Brand Management
  • Sales
  • Marketing / Advertising
Job type
  • Full-time
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Company overview

Size:50000 employees
Industry:Food and Beverage / Catering
Location:Bangkok
Website:www.thaibev.com
Founded in:2003
Ranking:4.5/5

ThaiBev was established in 2003 to consolidate a number of leading spirits and beer businesses in Thailand belonging to our founding shareholders and other investors. In 2006, we registered ThaiBev's listing on the Singapore Exchange ("SGX"), and subsequently expanded to the non-alcoholic beverage a ... Read more

Why join us: Limitless Opportunities.. We believe ... in human potentials for greatness We believe ... challenges make people grow We believe ... by developing others, we grow ourselves Career: ThaiBev offers the opportunities to reach your highest potentials Because we believe in everyone's potentials ... Read more

Job location: Huai Khwang
Head office: 14 ถนนวิภาวดีรังสิต แขวงจอมพล เขตจตุจักร กรุงเทพมหานคร 10900
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