You will work on Product Life Cycle Management of mobile phone (Innovative Products), end-to-end Marketing + NPD launch, price positioning, market analysis, competitors analysis, net sales, profits, maintain market share, product propositions, work with Marketing Communication (IMC) team for product launching/digital/events, work with Trade Marketing teams to build & execute promotional plans, make sales growth. Get product guideline from HQ in South Korea, do localized marketing plan to Thai market.

• Develop and execute global plans for assigned product group to meet company objectives by defining strategies & product management; implementing marketing plans, promotions & media plans, budget management. Interaction with advertising agency, analysis of sales trends and others by using innovative marketing strategies to achieve sales target & raise product awareness & market share
• Responsible of End-to-end Product life cycle management including Pre-launching, launching and after-launching phase by coordinating Trade marketing, SCM (Supply Chain Management), Sales and Retail team. Ensure operational excellence through input into business management as well as manage marketing budget, P&L responsibility for the categories with a direct control over marketing budget
• Monitor and evaluate activities to measure effectiveness and recommendation of improvement is needed
• Implement and oversee all marketing initiatives within assigned product category including launching of new products
• Create and analyze marketing strategies for local markets marketing strategies and executes appropriate marketing plans
• Perform other duties as assigned by management /direct supervisor

• Experienced professional with full understanding on specialized areas; resolves a wide range of issues in creative ways
• Works on problems of diverse scope where analyzing data requires evaluating identifiable factors. Demonstrates good judgement in selecting methods and techniques for obtaining solutions
• Normally receives little instruction on day-to-day work and receives general instructions on new assignments
• Typically requires minimum 5 years' of related working experience