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AVP - Strategic Marketing [Prefer mkt exp in both Performance MKT & Branding-MKT]

atTotal Access Communication PCL (dtac)

As a member of marketing team (with focus in digital marketing), you will be responsible for analyzing users' digital interactions to generate ideas for improvements to our platform, growth strategy, online & offline advertising.

  • Oversee marketing strategy to hit target of acquisition, retention and revenue.
  • Manage performance tracking, KPIs and ROI through rigorous post-campaign evaluation and close scrutiny of customer engagement metrics.
  • Report performance against key metrics on a regular basis to the management.
  • Perform market analytics to generate consumer insights, as well as to develop clear recommendations based on the results of any platform or marketing changes.
  • Leverage marketing research to generate consumer insights for branding, marketing communications and overall market trends.
  • Bachelor degree in Business Administration, Statistics or related fields; Master's degree is a plus.
  • Minimum of 7 years' experience in data analytics, consumer insights or marketing strategy/ communication.
  • Experience in design, planning and execution full funnel of online advertising campaigns, post-campaign evaluation and / or SEO is a plus.
  • Have experience working in start-up environment is a plus.
  • Sound judgment, excellent analytical and problem solving skills.
  • Strong communication skills, with fluency in both English and Thai.
Experience required
  • 7 years
Career level
  • Middle Level
Only Thai nationals can apply
Job function
  • Marketing / Advertising
  • Strategy / Planning
Job type
  • Full-time
Age preferred
  • From 28 up
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Company overview

Size:2000-5000 employees
Industry:Telecommunication
Location:Bangkok
Website:www.dtac.co.th
Founded in:1989
Ranking:4.5/5

บริษัทโทรคมนาคม-เทคโนโลยี ภายใต้ชื่อบริษัท ทรู คอร์ปอเรชั่น จำกัด (มหาชน) ผสานศักยภาพสององค์กรไทยที่มีรากฐานมั่นคง สู่ความเป็นไปได้ใหม่ที่ไม่รู้จบ ยกระดับเครือข่ายและบริการดิจิทัลเพื่อพัฒนาคุณภาพชีวิตและความเป็นอยู่ที่ยั่งยืน เชื่อมโยงผู้บริโภคและธุรกิจ ให้เกิดเป็นพลังในการขับเคลื่อนเศรษฐกิจดิจิทัลข ... Read more

Why join us: Award Recognition - No.1 Thailand's Top Graduate Employers 2017 in the telecommunications industry - Thailand's Top Five Companies for 2017 People's Choice by JobsDB - One of 80 companies winning “excellent score” (scoring 90-100%) in the Thai Institute of Directors Association’s Corporate ... Read more

Job location: Pathum Wan
Head office: เลขที่ 319 อาคารจัตุรัสจามจุรี ชั้น 41 ถนนพญาไท แขวงปทุมวัน เขตปทุมวัน กรุงเทพมหานคร 10330
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Benefits

  • Annual bonus
  • Corporate Social Responsibility Initiatives
  • Dental Insurance
  • Employee discount
  • Flexible working hours
  • Job training
  • Learning & Development Opportunities
  • Life Insurance
  • Maternity leave
  • Health Insurance
  • Performance bonus
  • Phone Allowance
  • Professional development
  • Social Security
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