Job Descriptions

• Develop and implement online & offline marketing channel to generate brand awareness, appropriate traffic, product sales, including budget planning, content ideation, and implementation schedules
• Administer online marketing campaign through proper coordination with management, outside agencies, and operation team
• Manage all online advertising, events, social media, professional associations and other organizations to generate sales
• Analyze customer behavior for site traffic, page performance, click navigation, purchase conversion and shopping pattern to ensure sales growth.
• Develop an appropriate social media strategy to make use of social media avenues for marketing campaigns.
• Monitor competitor activities to identity industry relevant practices prevalent in online and mobile communications for developing new strategies.
• Maintain communication calendar and prepare weekly and monthly reports to guide online presence.
• Prepare media budget.
• Coordinate with outlet team(offline)  to implement commercial actions.