Role & Responsibility

• Define and develop in store standards for primary shelf and secondary placement in line with category and brand strategy, adapt it to each retail environment by customer and all supporting rationale and customer stories.
• Interpreting data and shopper insight data to leverage market and customer intelligence to identify key opportunities and delivery innovation program. (incorporating understanding on shoppers, category, customer, competition, channel and external environment)
• Accountable for leading in planogram change and merchandising guideline by account and category.
• Review an suggest the proposal space by category with category performance when market trend change.
• Suggest assortment review relating to market opportunity information and business strategy.
• Work with purchasing team to create and initiate selling tools support to sales team, included POSM usage tracking report.
• Perfect Store KPIs tracking and identify distribution opportunities – analysis, action plan and activities execution.
• Provide support with fast track: analyze, calculate, prepare for revision, sign off and monitor priorities and results together with Category Planning and activation.
• Manage all activities in line with budgets agreed.

Specification

• Bachelor’s or Master’s degree in relate field
• 5-7 years experienced in trade marketing in modern trade channel.
• Ability to understand linkage with data analysis and integration, presentation, influencing skills and process driven for quality deployment.
• Self-motivated and able to work multitask with clear priority setting
• Be able to use market & retailer data analysis tools such as AC Neilson, Dunnhumby, C Smart, etc.