Key Responsibilities • Develop and execute overall digital marketing and e-commerce strategy to achieve sales targets • Drive online sales performance through campaigns, promotions, and optimization initiatives • Identify market opportunities and analyze customer/competitor insights to continuously improve performance • Manage online content and brand presence across website and social media platforms • Track web traffic and sales metrics; report results and recommend improvements • Manage inventory availability aligned with customer demand and sales plans • Collaborate with Channel Sales and cross-functional teams to acquire new customers and close deals • Support team workload allocation and sales budget planning Qualifications • Education: Bachelor's degree in Marketing, Business Administration, or related fields • Experience: 3+ years in e-commerce / online sales • Strong communication and stakeholder management skills • Business acumen with analytical mindset; proactive and collaborative