Understand NIVEA business & processes and able to give recommendation to optimize the plan.

Initiate, develop & execute plans based on marketing strategies to achieve marketing objectives.

Manage & Monitor marketing communication plan both BTL and ATL (especially always-on digital) to achieve objectives and given budget.

Help conduct consumer research as well as identify opportunities for business based on sound analysis.

Manage & Monitor A&P budget as well as other processes & documentation

Works closely with sales, Supply Chain, Production Center and other related dept. on sales planning, and launch/ re-launch activities.