Job Summary

We are looking for a detail-oriented and proactive E-Commerce Manager to manage and support our online sales operations. The ideal candidate will be responsible for maintaining product listings, processing orders, assisting customers, and ensuring a smooth and efficient online shopping experience.

Responsibilities

Own and drive sales performance and key KPIs for the Boots App through the development and execution of e-commerce growth strategies

• Develop and implement commercial and sales plans to accelerate growth, with a strong focus on owned platforms

• Analyze e-commerce performance, customer behavior, and campaign metrics to identify business opportunities and areas for improvement

• Lead digital marketing initiatives to drive traffic, conversion, and customer retention on the Boots App

• Develop and execute Joint Business Plans (JBP) with suppliers by negotiating visibility, promotional support, and investment opportunities to maximize growth

• Manage weekly and monthly campaign planning, including visibility, onsite execution, promotional activities, and sales performance tracking

• Oversee e-commerce budgets, including advertising spend, campaign investment, and promotional funding efficiency

• Collaborate cross-functionally with commercial, pricing, marketing, finance, supply chain, and fulfilment teams to ensure smooth business operations

• Ensure consistent brand messaging, customer experience, and campaign execution across all digital touchpoints

• Monitor market trends, competitor activities, and platform best practices to continuously improve app performance and customer engagement

Skills and Attributes:

• Able to build and maintain effective and productive relationships with staff and agency and platforms

• Good communication, negotiation, interpersonal and influencing skills

• Analytical, numerically astute with strong demonstrated problem-solving abilities

• Able to manage time effectively, prioritise tasks and achieve set targets

• Marketing and financial awareness with a full understanding of how failure impacts the production, manufacture and customer order fulfilment

• Able to work well under pressure and handle emergency and stressful situations

• Keen attention to detail and accuracy

Requirements

• Minimum 4-5 years of professional work experience in e-commerce account management

• Hands-on experience in the owned channel management and key indicator to improve sales and visibility

• Broad knowledge of best digital practices and user experience

• Proven track record of successfully developing online campaign strategies.

• Good mentor and team player

• Strong logical and analytical skills

• Relevant understanding of retail and e-commerce market

• Strong English and Thai and presentation skills

• Excellent written and verbal communication skills

• Excellent computer skills (Excel, Microsoft Word, PowerPoint).

• Critical thinking and negotiation skills.

• Strong communication skills, both written and verbal.

• Good communication and presentation skills and can work independently

• Outstanding communication abilities

• Excellent organizational skills

• Demonstrable aptitude in effective negotiating

• Familiarity with market research, data analysis and forecasting techniques

• Impeccable attention to detail

• Ability to work well with a team

• Able to work under high pressure and have self-starter attitude

• Professional and polite.