Roles and Responsibilities:

• Lead and manage the Branch Sales Support team serving as the main contact point for providing loan product information to branch staff via telephone and email to ensure timely, accurate, and practical advisory support on sales processes, credit policies, sales techniques, and appeal case handling, thereby strengthening overall sales effectiveness.
• Lead the management of sales-related agreements between bank branches and subsidiaries (e.g., AYCAP, AYCAL, NTL), covering renewals and adjustments to ensure smooth operations and compliance with internal policies.
• Collaborate with subsidiaries (e.g., Credit Card, Auto Loan, NTL) to plan and consolidate annual branch sales targets (OP) for executive presentation and development of sales incentive programs (R&R) for branch staff, including tracking and monitoring to ensure effectiveness and alignment with business goals.
• Initiate and develop sales manuals, sales processes, and sales scripts aligned with bank and regulatory requirements (e.g., Market Conduct, PDPA, Responsible Lending), and deliver in user-friendly formats such as infographics, video clips, or announcements.
• Review and validate communication content for accuracy and clarity before training, and communicate any changes, related tools, or new implementations to product programs, policies, or processes to branches, ensuring the information is easy to understand and effectively followed up after deployment.
• Lead discussions with product and related teams to adjust or resolve operational issues, improve branch sales processes, and enhance accuracy, efficiency, and reduce redundancy.
• Review and verify conflict cases, performance transfers, and cross-regional sales of lending products before submitting for management approval.
• Represent branch feedback and act as a voice of the field to advocate changes in policies and processes to enhance competitiveness.
• Conduct random checks to assess branch staff understanding of previously communicated topics.
• Manage the sales quality control process through post-sale Call Back with customers, ensuring sales are conducted correctly, transparently, and ethically in line with Market Conduct guidelines. Analyze results and communicate with branches to prevent repeated mistakes.
• Monitor and analyze sales performance data to identify trends, gaps, and opportunities to increase approval rates of submitted applications.
• Coordinate with teams such as Training and Product to share insights gathered from advisory calls or emails, helping enhance training content to better address branch needs.

Qualifications:

• Bachelor's or Master's degree in finance, Economics, Business Administration or any related field.
• Has background in Lending Products and understand Branch or Front-line business would be a plus
• Strategic thinking & well-structured skills
• Strong communication and interpersonal skills
• Proficiency in MS-Office
• English proficiency is a plus.