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Bangkok, Marketing / Advertising
,Public Relations (PR)
,Product / Brand Management
Marketing / Advertising,Public Relations (PR),Product / Brand Management
Skills:
Social media, Branding, SEO, English, French
Job type:
Full-time
Salary:
negotiable
- Develop and implement internal and external communication strategies in collaboration with the Group Marketing & Strategy Manager.
- Manage announcements and updates to ensure alignment and engagement within the organization.
- Plan and manage external communications including press releases, media relations, and public relations activities to enhance the company's brand image.
- Event and Association Management.
- Plan & ensure external events such as trade shows, seminars, client visits, and corporate gatherings are well organized on time and on budget.
- Ensure smooth event execution including event logistics, venue selection, transportation, event promotion, on-site management, customer engagement, booth setup (graphics, samples, marketing materials.
- Oversee event marketing materials and promotional content to drive attendance and engagement.
- Drive post-event follow-up activities, including but not limited to sending appreciation letters, conducting a thorough ROI analysis of event outcomes such as visitor metrics, and ensuring the accurate management of contacts within the CRM system.
- Manage and drive engagement with, in collaboration with regional representatives and PLM s/GM s, professional associations and aim to gather leads from these associations and in parallel to gain exposure to their audiences.
- Content Creation.
- In collaboration with PLM s/GM s, technical and sales teams, create and deliver impactful content for various communication channels including websites, videos creation, social media, newsletters, and internal platforms.
- Collaborate with team and leverage an AI tool to produce high-quality, engaging content that aligns with company objectives and branding guidelines.
- Ensure consistency in messaging and tone across all communication materials.
- Stakeholder Engagement.
- Liaise with internal stakeholders to gather input and feedback for communication initiatives.
- Foster strong relationships with external partners, industry organizations, and media contacts to enhance the company's visibility and reputation.
- Performance Measurement.
- Track and analyze the performance of communication and event initiatives to measure their effectiveness and ROI.
- Prepare and present regular reports on communication and event activities to the Group Marketing and Strategy Manager.
- Competencies Functional Competencies.
- Lead generation and content marketing.
- Story writing.
- SEO optimization.
- Events organization.
- Online Advertising.
- Brand ambassador.
- Social Media marketing.
- Press Relation.
- Project management.
- General Competencies.
- Knowledge of Business Environment.
- Communication Information.
- Customer Orientation.
- Planning and Organizing.
- Written Communication.
- Persuasive Communication.
- Requirements: Master's degree in marketing, Business Administration or any related fields (candidates who graduated from International University are preferable).
- At least 8-10 years of experience in marketing communication and event management, preferably in a B2B environment.
- Excellent command in English, both written and spoken.
- Any other language (French, Thai, Spanish, etc.) is a plus.
- Good understanding of modern web standards, SEO & traffic generation techniques.
- Good understanding of modern digital and print publishing processes, as well as video editing.
- Knowledge of HTML/CSS is a plus.
- Good command of Adobe CC Suite (InDesign, Photoshop, Illustrator, and Premiere) is a plus.
- Excellent Excel, Outlook, Word, PowerPoint.
- Ability to leverage AI-based tools to improve efficiency, analyze information, and support decision-making.
- Business oriented personality.
- Engaging and outgoing personality and able to liaise with different levels of stakeholders within and outside the organization.
- Strong organizational and planning skills.
- Ability to work independently and manage multiple tasks effectively.
- Creative thinking, good negotiation skills, and ability to demonstrate flexibility and adaptability.
2 days ago
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