Filter Jobs

Skills:

Social media

Job type:

Full-time

• Build & Lead Content Ecosystem.
• Establish and lead in-house content studio (graphic, video, adaptation).
• Define content production model, workflow, and templates.
• Drive transition from agency-dependent model scalable in-house capability.
• Ensure speed, consistency, and quality of content output.
• Content Strategy & Platform Leadership.
• Define platform role and content strategy across: TikTok, Instagram, Facebook, Ecommerce platforms.
• Translate brand campaigns into multi-format content ecosystem.
• Drive always-on content approach beyond campaign-based marketing.
• Influencer & Creator Ecosystem.
• Develop and lead influencer strategy (macro, micro, seeding).
• Build and manage long-term creator network.
• Identify and scale high-performing influencers.
• Ensure strong alignment between influencer content and brand direction.
• Social & Community Engagement.
• Oversee social media direction and engagement strategy.
• Ensure active community management (comments, interaction, responsiveness).
• Build stronger consumer connection and brand relevance.
• Content Performance & Optimization.
• Define and track content performance metrics.
• Lead test & learn approach (format, messaging, creators).
• Continuously improve content ROI and efficiency.
• Cross-functional Integration.
• Brand Team (strategy & campaign direction).
• Ecommerce Team (conversion & performance).
• Ensure one integrated marketing ecosystem.
• Team Leadership & Capability Building.
• Lead and develop content team and Influencer Manager (or Assistant Manager).
• Set clear priorities, workflow, and performance standards.
• Build a fast, execution-driven, high-output team culture.
• Budget & Efficiency Management.
• Manage content and influencer budget allocation.
• Optimize cost efficiency vs agency production.
• Improve output per cost and ROI.