Key Responsibility:

• Analyze project catchment in terms of retail and office competition to study the potential of the retail and office market.
• Set the research methodology together with project team to understand the perception of the customer and expectation for the project.
• Coordinate with leasing, marketing and property on retail requirement as well as conduct the business strategy to meet retail objectives.
• Analyze merchandize mix and brand list for office building.
• Coordinate with leasing and project team in terms of tenant design criteria.
• Review block plan to ensure program alignment with feasibility.
• Create drafted retail planning to discuss with project team and supervise.
• Anchor tenant matching with the project.
• New business plan model to ensure revenue stream meets feasibility.

• Coordinate with internal anchor to get requirement, business model and design requirement together with project team.
  

Qualifications:

• Strong analytical and strategic planning skills.
• Experience in retail and office project development.

• Ability to coordinate across multiple teams and stakeholders.
  

AXTRA Happitat Co.,Ltd.

695 Moo 12, Bang Kaeo, Bang Phli, Samut Prakan 10540

Axtra Happitat is a major retail and lifestyle destination developed by CP Axtra (CPAXT) in Thailand, featuring a combination of a nature-inspired theme, commercial spaces, a Central Utility Plant (CUP), and extensive digital integration with virtual and online shopping experiences. Located within the Forestias development, it serves as a hub for community markets, eco-friendly shopping, lifestyle experiences, and events, with a focus on sustainability and a hybrid physical-digital retail model. The project is intended to boost profitability for CP Axtra and is a significant part of its strategy to build a diverse omnichannel retail platform across Southeast Asia.

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