Experience:

2 years required

Skills:

SAS

Job type:

Full-time

• In-Store Styling Support (approx. 60%).
• Co-style alongside Sales Associates during live customer interactions demonstrating best practices without replacing the SA's role.
• Handle styling consultations for customers with complex needs: body proportion concerns, occasion dressing, wardrobe building, and lifestyle-based outfit curation.
• Provide real-time, constructive feedback to SAs after each interaction, highlighting strengths and coaching on gaps.
• Observe and document recurring styling gaps across branches and report patterns to management not just individual cases.
• Training & Coaching (approx. 40%).
• Body proportion and silhouette dressing.
• Color coordination and tone matching.
• Outfit building from current season's product range.
• Occasion-appropriate styling.
• Create practical styling reference materials for branch use: look books per collection, quick-reference styling cards, and pairing guides.
• Track individual SA styling skill development over time and adjust coaching plans accordingly.
• Collaborate with Visual Merchandising to align floor display direction with styling guidance.
• Product Buying team Collaboration & Seasonal Planning.
• Attend seasonal product briefings with Buying team to understand key products, hero items, and collection direction.
• Translate product briefs into seasonal styling training plans e.g., if key product is Flare Jeans, develop a full styling guide covering compatible tops, footwear, body types, and occasions.
• Produce seasonal styling guides per key product for branch distribution before product arrives in store.
• Feedback commercial insights to the Buying team: identify products that customers hesitate on due to styling uncertainty, providing actionable data on assortment gaps or unclear wearability.
• Education.
• Bachelor's degree or diploma in Fashion, Fashion Merchandising, Styling, or a related field preferred.
• Equivalent professional experience will be considered.
• Experience.
• Minimum 2-3 years of experience in fashion retail, personal styling, or a brand-facing fashion role.
• Demonstrated experience in coaching, mentoring, or training others formal or informal.
• Prior exposure to seasonal buying or product briefing processes is an advantage.
• Skills & Competencies.
• Strong practical knowledge of styling principles: body proportions, color theory, occasion dressing, layering, and outfit building.
• Ability to read a product brief and develop training content from it independently.
• Natural coaching mindset genuinely motivated by helping others succeed, not by personal recognition on the floor.
• Sharp observational skills quickly identifies skill gaps in others and styling opportunities with customers.
• Approachable communication style that puts both customers and junior staff at ease.
• Adaptable communicator able to shift tone and language between customers, store staff, and management.
• Comfortable working cross-functionally with buying, VM, and operations teams.
• Personal Attributes.
• Self-motivated and organized manages multiple branches and deliverables simultaneously.
• Passion for fashion and genuine interest in helping others develop their styling confidence.
• Collaborative team player with a low ego this role is about building others up, not standing out alone.
• What Success Looks Like.
• Sales Associates across branches can style customers with confidence and without needing assistance.
• Seasonal key products are introduced with a clear styling plan before they hit the floor.
• Customer styling satisfaction improves, reflected in conversion rates and basket size.
• Feedback loops to the Buying team provide commercially useful insights each season.