Reckitt Benckiser (Thailand) Co., Ltd.
Media Manager - Self Care & Intimate Wellness
atReckitt Benckiser (Thailand) Co., Ltd.Home to the world's best loved and trusted hygiene, health, and nutrition brands. Our purpose defines why we exist: to protect, heal and nurture in the relentless pursuit of a cleaner, healthier world. We are a global team united by this purpose. Join us in our fight to make access to the highest quality hygiene, wellness, and nourishment a right and not a privilege.
Marketing
Marketing is at the heart of Reckitt. We pride ourselves on our unique way of driving growth for some of the world's most loved and trusted health, hygiene and nutrition brands. Our purpose and fight are what motivates us to design and deliver distinctive communications throughout our consumer funnel, so that we deliver category growth as well as a positive impact on society. With extensive media and digital teams embedded throughout the organisation, we measure both our business and our societal impact. Our global teams lead on our overarching brand strategy, brand guardianship and innovation pipeline in close partnership with R&D. Leaving our local marketing teams to deliver on our regional goals in partnership with our Sales teams. With the scale of our 2500 marketing community - alongside our leading-edge Marketing Academy - your opportunities to grow and upskill will be extensive.
About the role
The Media Manager will be responsible for the development of multi-media airing and buying strategies and their implementation; overseeing campaign executions and results; driving best practice learnings (Global vs Local)
Your responsibilities
Media Strategy, Media Planning,
- Work with agencies to deliver efficient multi-media plans, in line with RB guidelines and industry best practices
- Work with agency to map out full funnel media channels in line with the brand’s and category’s unique media consumption & consumer journey
- Use consumer and audience insights for target audience mapping
- Multi-media budget optimization
Activation
- Set the right KPIs against campaign objectives with lead on Digital strategy
- Recommend best media channels & optimal media mix + aid in guiding (or providing) media guidelines for execution
- Monitor campaigns and results, feed learnings into Learning Agenda
- Lead on SEO&SEM+Content synergy to drive CTR or traffic for RB-Health (Base)
Reporting & housekeeping
- Ensure regular reports from agencies are available to wider teams
- Manage a central repository for media spends and media learnings
- Manage media confirmations & oversee overall airing budgets
- Lead local rollouts of global guidelines and new technology associated with the same
The experience we're looking for
- MBA Marketing degree preferred (Bachelor’s in related field)
- At least 5 years in media planning (both offline and online required)
- Media experience from both client and agency side; client preferably FMCG
- Fully Digital knowledge on social platforms with basic understand Google Analytics
- Fluent spoken and written English is a must.
- Agile, flexible, and willing to work in a dynamic environment
- Strong ownership and result oriented
- Resilient and able to response under pressure
The skills for success
Analytical skills, Presentation skills, Storytelling, Creativity, Commercial accumen, Collaboration, P&L management, eCommerce, Social Media.
What we offer
With inclusion at the heart of everything we do, working alongside our four global Employee Resource Groups, we support our people at every step of their career journey, helping them to succeed in their own individual way. We invest in the wellbeing of our people through parental benefits, an Employee Assistance Program to promote mental health, and life insurance for all employees globally. We have a range of other benefits in line with the local market. Through our global share plans we offer the opportunity to save and share in Reckitt's potential future successes. For eligible roles, we also offer short-term incentives to recognise, appreciate and reward your work for delivering outstanding results. You will be rewarded in line with Reckitt's pay for performance philosophy.
Equality
We recognise that in real life, great people don't always 'tick all the boxes'. That's why we hire for potential as well as experience. Even if you don't meet every point on the job description, if this role and our company feels like a good fit for you, we still want to hear from you. All qualified applicants will receive consideration for employment without regard to age, disability or medical condition; colour, ethnicity, race, citizenship, and national origin; religion, faith; pregnancy, family status and caring responsibilities; sexual orientation; sex, gender identity, gender expression, and transgender identity; protected veteran status; size or any other basis protected by appropriate law.
Experience required
- 5 years
Salary
- Negotiable
Job function
- Management
Job type
- Full-time
Company overview
Size:10-50 employees
Industry:Consumer Products
Location:Bangkok
Website:www.rb.com
Founded in:1823
Ranking:4/5
RB is a global success story: a world leader in the global household, health and personal care sectors. Our offer is simple - bigger, better and more competitive opportunities to develop a rewarding career at the very forefront of FMCG Manufacturing We operate in no fewer than 60 countries, while ...
Why join us: A fantastic opportunity is available in Home Hygiene Business Unit.
Head office: 388 Exchange Tower, 19th Floor, Sukhumvit Road, Klongtoey, Klongtoey, Bangkok 10110
Benefits
- Flexible working hours
- Health Insurance
- Annual bonus
- Dental Insurance
- Five-day work week
- Job training
- Life Insurance
- Social Security
- Provident fund
- Performance bonus
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