Overview:
  • To be partner with TT Head and RSM to develop strategic Channel Plans and lead the implementation of strategy for channel sustainable growth
  • To ensure successful execution and implementation of GTM, integrated programs (existing & new products of assigned products), in alignment with sales & marketing functions.
  • To develop and control trade promotion budget via A&M TMK, and CCR TMK.
  • To explore new business opportunity and grow assigned products’ portfolio & category- representing customer marketing team, to lead & manage FE team on continuous development to win on ground. To leading on being assigned projects, e.g. Idea-generation Workshop by Channel
  • To Join-develop junior people capability in Customer Marketing team, i.e. “In-store Management Administrator”, and “Sales Operation Supervisor&rdquo.
Responsibilities:
Business Results:
  • Annual Volume Objective
  • GtM Plan across all categories, by Channel
  • Brand-Champion (as per assigned brands)
  • Integrated trade marketing calendar
  • Cost (TM & TM process)
  • Continuous improve shopper-penetration, by Channel
  • Lead Category-Management project
  • Define & develop “Channel Strategy - by FORMAT, by Channel
People Results:
  • Work closely with TT Head, RSM and cross-functional team, to deliver Channel Growth profitably, and grow market-share on assigned channel, continuously.
Qualifications:

Qualifications
  • Master Degree in related field

Expereince :
Critical :
  • 6yrs+ experience in Customer (Trade Marketing) /Consumer Marketing
  • Leadership skills, Strong project mgt skills, able to lead and drive actions
  • Strong analytical skills, turning insight into actions.
  • Innovative thinking: able to lead team in new ways of thinking and
  • Execution. Good relationship building and teamwork
  • Good planning and managing performance of self
  • Initiative and flexible
  • Work well under pressure
  • Good command in both Thai & English
  • Computer literature in Microsoft Office
Desirable :
  • Experienced in Channel development and driving category-captaincy would be benefit
  • Experienced with direct retailers’ contacts or shopper research/category management process
  • Strong in dealing with data-intelligence agency
Experience required
  • any or no experience
Salary
  • Negotiable
Job function
  • Product / Brand Management
  • Strategy / Planning
  • Business Development
Job type
  • Full-time

Company overview

Size:500-1000 employees
Industry:Consumer Products
Location:Bangkok
Website:www.pepsico.com
Founded in:1982
Ranking:4/5

PepsiCo is a large conglomerate with interests in manufacturing, marketing and selling a wide variety of carbonated and non-carbonated beverages, as well as salty, sweet and grain-based snacks, and other foods. Besides the Pepsi-Cola brands, the company owns the brands Quaker Oats, Gatorade, Frito-L ... Read more

Why join us: At PepsiCo, people from different backgrounds and experiences eagerly roll up their sleeves, pitch in and get to work. We share a desire to succeed, and to win! The work is exhilarating, the atmosphere is electric and the brands are world-class. We get great satisfaction knowing that our ideas are n ... Read more

Head office: 622 Emporium Tower, 8th, 17th & 22nd Floor, Sukhumvit Rd., Klongton, Klongtoey,
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