Global Operations
Search Ads Specialist - Thailand
Location
:
Bangkok
Employment Type
:
Regular
Job Code
:
A79754

Responsibilities

About the Team
The Search Operations team aims to improve search user experience, contribute significant DAU impact to the products and drive for increase in traffic and GMV.
The Search Ads Ops team is dedicated to evaluating and optimizing search algorithms within search ads. Our team conducts thorough evaluations and investigations to ensure optimal performance and accuracy. Additionally, we manage labeling projects to train and refine our models, aiming to improve the relevance and effectiveness of search ads. Our goal is to drive revenue growth while maintaining a high-quality user experience, balancing commercial objectives with user satisfaction. We strive to deliver superior search ads solutions through continuous innovation and meticulous analysis.
It is possible that this role will be exposed to harmful content as part of the core role/as part of project/ in response to escalation requests/by chance.
This may occur in the form of images, video, and text related to every-day life, but it can also include (but is not limited to) bullying; hate speech; child safety; depictions of harm to self and others, and harm to animals.

Responsibilities:

Manage content operation and strategy optimization for search features, ensuring productivity and accuracy meet business requirements.
2. Prioritize quality and safety of content from the search side, deeply understanding and monitoring business progress to facilitate product function optimization.
3. Collaborate with supervising departments to optimize working standards and conduct relevant policy and SOP training.
4. Demonstrate effective cross-team communication skills and take ownership of project tasks.
5. Conduct regular assessments on search quality according to evaluation standards, providing feedback and suggestions for policy improvement.
6. Stay updated with search trends and algorithm changes, implementing adjustments as necessary for optimal search performance.
7. Undertake additional compatible and related responsibilities as required by the project.
Qualifications

Minimum Qualifications:

Bachelor's degree and/or equivalent experience.
2. Excellent language skills, proficiency in both English and market specific languages required.
3. Knowledgeable about search engines, with familiarity in social media platforms, and ideally addicted to TikTok.
4. In-depth understanding of local culture and internet usage habits.
5. Excellent communication and collaboration skills.
6. Proficiency in common office software, with search operation experience preferred.
7. Strong analytical skills incl. data analytics, learning ability, problem-solving skills, adaptability and attention to detail.

Preferred Qualifications:

Overseas working or training experience is advantageous, with experience working in multi-cultural and diverse teams.
2. Flexibility to work on projects outside of core expertise as needed and ability to manage multiple projects at the same time.
3. Willingness to work with sensitive and potentially disturbing content.
4. Ability to work on potentially variable shift patterns, including weekends, evenings, and nights, ensuring availability for five out of any seven days per week.
Job Information
About TikTok
TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.
Why Join Us
Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy - a mission we work towards every day.
We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us.
Diversity & Inclusion
TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.