FMCG Category Strategist Project Intern (TikTok Shop) - 2026 Start (BS/MS)

atTikTok Technologies Co., Ltd.
Responsibilities


In particular, the e-commerce industry has seen tremendous growth in recent years and has become a hotly contested space amongst leading Internet companies, and its future growth cannot be underestimated. With millions of loyal users globally, we believe TikTok is an ideal platform to deliver a brand new and better e-commerce experience to our users. As a project intern, you will have the opportunity to engage in impactful short-term projects that provide you with a glimpse of professional real-world experience.


You will gain practical skills through on-the-job learning in a fast-paced work environment and develop a deeper understanding of your career interests. Applications will be reviewed on a rolling basis

  • we encourage you to apply early.


An FMCG Category Strategist Team helps grow the FMCG category by using data, market insights, and commercial planning to make better business decisions. The team typically looks at seller performance, pricing, promotions, assortment, and competitor activity to identify opportunities and solve issues. We work closely with cross-functional teams to drive category growth, improve profitability, and ensure we serve the business needs timely.


Candidates who pass resume screening will be invited to participate in TikTok's technical online assessment. Responsibilities:

  • Conduct market research & consolidate competitive insights from e-commerce industries
  • Support Category Strategy and Account Management teams in the execution of platform and category initiatives
  • Provide support in the extraction and analysis of data to measure sellers' and projects' success
  • Produce regular reporting and monitoring dashboards, and respond to ad-hoc data needs
  • Support strategic planning and execution of business plans
  • Other admin-related work and troubleshooting
Qualifications


Minimum Qualifications

  • Highly motivated to learn about social commerce, enthusiastic and shows initiative
  • Strong analytical skills with good proficiency in Microsoft Excel & Google Workspace tools
  • Strong attention to detail, high accountability and collaborative and open to changes and challenges
  • Actively enrolled university student who is able to commit to working full-time 5 days a week for at least 3 months


Preferred Qualification:

  • Business/Science/Engineering major is preferred


If you have any questions, please reach out to us at [email protected]

Experience required
  • any or no experience
Career level
  • Entry Level
Salary
  • Negotiable
Job function
  • Analyst
  • Strategy / Planning
  • Administrative
Job type
  • Internship

Company overview

Size:500-1000 employees
Industry:Advertising / Media
Location:Bangkok
Website:careers.tiktok.com
Founded in:2016
Ranking:4/5

TikTok Technologies Ltd. is a global technology company known for its popular short-form video platform, TikTok. With a mission to inspire creativity and bring joy, TikTok connects millions of people worldwide through an innovative and engaging platform. The company, a subsidiary ...

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Why join us:

Why Join Us At TikTok, our people are humble, intelligent, compassionate and creative. We create to inspire - for you, for us, and for more than 1 billion users on our platform. We lead with curiosity and aim for the highest, never shying away from taking calculated risks and emb ...

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Head office: 1 Park Silom Tower, 8th floor, Convert Road, Si Lom, Bang Rak, Bangkok, Thailand
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