Marketing Analyst (ShopeePay)

atShopee (Thailand) Co., Ltd.
Department Marketing
LevelEntry Level
LocationThailand - Bangkok

Our Marketing teams conceptualise and implement go-to-market activities to achieve increased usage and visibility. The Regional Marketing team is responsible for in-app campaign planning, product marketing, partnerships and content strategy to drive acquisition and engagement. The Regional Brand and Growth Marketing team covers all aspects of online and performance marketing, which involve tracking and measuring data to better reach our users. Our local marketing teams work closely with the regional teams to localise and adapt strategies to increase brand awareness and acquisition in each market. Browse our Marketing team openings to see how you can make an impact with us.


Job Description:

Job Description:
  • Manage marketing campaign initiatives including mechanics planning, budget optimization, user segment breakdown, testing and performance analysis
  • Provide details plans for marketing campaigns or testing initiatives, aligning them with the overall business objectives
  • Regularly review and analyze key commercial/marketing metrics to provide insights that guide decision-making for campaign improvement
  • Conduct data-driven analysis to serve current business direction for ShopeePay, SeaMoney and related businesses
  • Design analysis framework, extract relevant data, run in-depth analysis, and deliver findings using suitable visualization and reporting tools to communicate and collaborate with related stakeholders
  • Provide actionable insights and recommendations that will be used to support or devise new marketing strategies
  • Support other special projects as requested

Requirements:
  • Bachelor or Master’s degree in Marketing, Business, Economics, Data Analytics, or related field of study
  • At least 1 - 2 years of work experiences in areas of marketing analytics, business analytics, data analytics, strategy consulting, e-commerce or tech industries
  • Strong technical skills with experience in SQL is a must
  • Intermediate MS Excel and Google Sheet skills, capable of utilizing different formulas and features to drive desired result
  • Strong analytical and logical reasoning skills
  • Excellent communication skills in both written and verbal format in Thai and English
  • Reliable and good team player who enjoys a fast-paced and iterative environment
Experience required
  • 2 years
Salary
  • Negotiable
Job function
  • Marketing / Advertising
  • Analyst
Job type
  • Full-time

Company overview

Size:2000-5000 employees
Industry:Information Technology
Location:Bangkok
Website:careers.shopee.co.th
Founded in:2015
Ranking:4/5

Shopee makes online shopping easy, secure and fuss-free. Shopee is a mobile focused modern marketplace where everyone can browse, shop and sell products of all kinds anytime and anywhere. Shopee is tailored for Southeast-Asian markets, combining the easiness of consumer driven ma ...

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Why join us:

Shopee is rapidly online shopping tech company in Thailand and other South East Asian markets. We do innovate on many fronts in online shopping, providing an unique opportunity to learn about ecommerce technologies and trends. We have a multinational and dynamic workplace with gr ...

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Head office: Shopee
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