Job Description

• Plan and create in-store merchandising displays — new product launches, promotions/campaigns, store re-merchandising and special events — covering both OWNDAYS as appropriate.

• Produce localised Visual Merchandise by adapting global/regional guidelines to local store conditions and customer behaviour.

• Design displays that not only attract customers but also drive engagement, demand and sales conversion — including hero tables and dedicated zones for premium lenses.

• Build contingency layout options to adapt VM to varying store sizes and space limitations (e.g. long/narrow stores).

• Manage store-opening VM end to end per SOP — layout planning, POP & acrylic ordering, SKU arrangement and shop set-up — completed within the standard timeline.

• Lead VM for campaigns and marketing projects (e.g. Star Wars, Made in Japan, Pride Month) covering design creation, POP/display ordering and guideline announcement.

• Manage project timelines proactively and deliver complete work on schedule without requiring deadlines to be imposed.

• Conduct regular branch visits and coordinate with stores to ensure VM standards are consistently maintained nationwide.

• Create and announce VM guidelines and track rollout/compliance through the internal communication system (OD-Connect).

• Run pre-launch quality control on every display — product visibility, prop density and brand-asset placement — to prevent clutter and avoidable execution errors.

• Coach and mentor store teams to understand and consistently apply the company's "Standardized Look", empowering branches to uphold VM standards independently between visits.

• Coordinate with suppliers and business partners to procure display-related equipment and materials, ensuring the highest material quality.

• Manage VM within an agreed budget envelope, balancing creativity against cost and finding effective, value-for-money solutions.

Qualifications

• Bachelor's degree in Visual Merchandising, Interior Design, Fashion, Marketing, Design, or a related field.

• At least 3–5 years of experience in Visual Merchandising within the retail industry. Experience in fashion, eyewear, cosmetics, or lifestyle retail is preferred.

• Strong knowledge of visual merchandising principles, retail space planning, and customer journey design to enhance sales and brand image.

• Ability to interpret and adapt global/regional VM guidelines to suit local market needs and store conditions.

• Strong display design skills with the ability to create attractive merchandising displays, POP materials, and product presentations.

• Experience managing VM projects including new store openings, store re-merchandising, promotional campaigns, and special events.

• Strong project management, planning, and time management skills with the ability to handle multiple projects and meet deadlines independently.

• Ability to develop flexible merchandising layouts suitable for different store sizes and space limitations.

• Excellent communication and coordination skills with cross-functional teams, store staff, and external suppliers.

• Experience coaching and developing store teams to consistently maintain visual merchandising standards.

• Detail-oriented with strong quality control and problem-solving skills.

• Proficient in Microsoft Office. Experience with Adobe Illustrator, Photoshop, or other design software is an advantage.

• Creative mindset with a passion for design, retail trends, and delivering innovative customer experiences.

Company Benefit

• Monthly Attendance Allowance

• Language Proficiency Allowance: THB 5,000 per month

• Employee Discount on Company Products

• Complimentary Eyeglasses

• Group Insurance

• Provident Fund

• Annual Leave starting from 10 days per year (up to a maximum of 20 days)

• Transportation Allowance (applicable to selected positions)

• Long Service Allowance (up to THB 10,000 per month)

• Birthday Gift Allowance: THB 1,000

• Employee Congratulations and Financial Assistance Benefits for Various Occasions

• Salary Review Twice a Year

• Company Parties / Staff Gatherings Twice a Year

• Annual Bonus (subject to the Company's performance)