Executive, Marketing Assistant
atCP Axtra PCL (Lotus's)Campaign Execution
Oversee campaign execution across multiple platforms (Shopee, Lazada, TikTok, etc.)
Control the budget allocation. Weekly track the actual expense against the budget plan to identify variances.
Stay informed on the updates and changes to platforms like Shopee, Lazada, and TikTok that may impact campaign strategies.
Work closely with other departments (e.g., commercial, content) to ensure campaign alignment.
Manage relationships with external partners or influencers as needed.
Manage livestreaming activity and sample management.
Creative Development
Conduct content creation and ensure all campaign materials align with guidelines.
Leverage TikTok trends, challenges, and viral content to create relevant videos.
Identify and collaborate with influencers or other content creators to expand reach and grow affiliate GMV.
Performance Monitoring
Monitor campaign performance (Double date, Mid Month, Payday, Super Brand Day, special event, etc.)
Assess the effectiveness of campaigns, interpreting data to make informed decisions.
Reporting
Prepare regular reports on campaign performance, including insights and recommendations for future campaigns
Experience required
- any or no experience
Career level
- Middle Level
Salary
- Negotiable
Job function
- Marketing / Advertising
- Assistant
Job type
- Full-time
Company overview
Lotus's operates in Thailand as an omni-channel retailer. It sets out to bring shoppers well-made products at reasonable prices, while contributing positively to customers, colleagues and communities. Customers are reached through over 2,000 stores across Thailand and t ...
Why join us: “At Lotus's, we are looking for people who are the change-agent with a passion to grow in both work and life. People who have the ability to think in an agile way and make everyday as a history to leave their own legacy in every part of business.” Lotus's People are: People wh ...

