Pomelo is leading online fashion company in Emerging Asia. Backed by fashion and technology investors from across the world, Pomelo brings its unique fast fashion style to Emerging Asia through a technology-driven, vertically-integrated design, and production model. Our growth strategy is to merge our online focus of mobile and social with the latest trends and data.

Job Responsibilities

Responsible for day-to-day operations of paid marketing channels and hands-on execution of performance campaign on Facebook, Google Ads, and Ads Networks for all markets

Ensure real-time optimisation including budget allocation across channels, platforms and countries in order to maximize spending efficiency

Deliver ongoing performance based on the channel metrics through charts and slide decks and make actionable recommendations

Initiate Pomelos marketing strategy to generate both new customers and boost customer retention in order to meet the companys target & KPIs

Maintain good relationship with related 3rd party vendor including negotiation, budget allocation and setting KPI for them based on their specialty

Strategize Ads concepts across all the channels and platforms while taking a lead on creative and content team briefings

Participate or lead in assign projects across marketing function and all stakeholders such as creative team to achieve project goals

Qualifications

Strong fresh grads are also welcome

1-3 years experience in paid performance marketing.

Familiar with performance marketing metrics and platforms for both web and app channel will be a big plus

Proficient in Excel will be a big plus

Creative thinker with Data-driven mindset

Demonstrated ability to set priorities, problem-solve, multi-task and work independently in a dynamic, rapidly changing workplace

Demonstrated ability to collaborate and able to work effectively with a variety of functions and businesses

Passionate about Fashion/Beauty industry. Technologically savvy, always up-to-date on industry trends & practices