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Assistant Digital Country Manager
atGrabLife at Grab
Get to know the role
The Day-to-Day Activities
- Collaborate with the marketing team to develop campaign briefs.
- Align our media agency on campaign objectives and setup.
- Manage asset submission and completeness to allow for a smooth setup.
- Build audiences using both internal and external tools to reach the right people.
- Track and monitor performance and provide timely optimization recommendations for campaigns by working closely with country teams and our media agency.
- Deliver post-campaign deep-dive analyses and assessment across the marketing campaign's with key learning points for improvements.
- Initiate collaboration with diverse teams ranging from product to marketing (country & regional) to improve performance marketing.
- Drive best practices in relation to campaign management and product adoption.
- Build relationships with both internal and external stakeholders across the whole of Grab.
- 4 years of Digital Marketing experience in tech-driven verticals such as e-commerce & travel
- Hands-on experience with Facebook Business Manager, Google Ads manager, and a solid understanding of underlying building blocks (product feed, automation and more)
- Deep understanding in measurements (broader industry changes e.g. IOS14.5, Facebook AMM, multi-platform tracking), underlying building blocks (e.g. attribution windows/models) and marketing mix optimization will be critical.
- Sound understanding of digital metrics to measure campaign effectiveness
- Proven track record to drive new digital initiatives
- Self-starter who's able to work independently with an exceptional can-do attitude
- Bachelor degree in any field
- Fluency in English
- Bachelor's degree in marketing, statistics/maths and tech-related majors
- Hands-on experience in running lead generation campaigns.
- Familiarity with Appsflyer, DSPs
- Proficiency in any programming language (e.g. SQL/JS/Python) highly valued
Our Commitment
About Grab
Join us today to drive Southeast Asia forward, together.
Experience required
- any or no experience
Salary
- Negotiable
Job function
- Management
Job type
- Full-time
Company overview
Grab Thailand believes in a strong social mission to improve the lives of taxi drivers and passengers in Thailand, as well as to revolutionise the Thai taxi industry. Please join us at Grab in making a difference in Thailand. At Grab, we believe in driving change. We don’t build stuff just becaus ... Read more
Why join us: At Grab, we do what we love, and love what we do. Data-driven, passion-fueled – this is how we create cutting-edge Grab awesomeness. We will fly shortlisted applicants from around the world to meet with us at Grab.
Benefits
- Professional development
- Employee discount
- Five-day work week