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Brand & Product Marketing Manager

atRS PCL

Responsible for:

  • Establish Brand and Product marketing strategies and executes on total Integrated Marketing communication ( IMC) including offline and Digital Marketing, all social media, and database marketing for business practices to guide branding, product and developing businesses.
  • Product portfolio management and Initiative New product development concept by collaborating with NPD Team for New product Pipeline or upgrade current products to compete in the market including product portfolio P&L.
  • Overseeing existing campaigns, performing analysis, and making recommendations on how to optimize campaign to achive marketing and business goals.
  • Create campaign and contents for all social media and offline media to relate with brand strategies.
  • Measures and reports performance of all digital and offline marketing campaigns (ROI and KPIs).
  • Making data-driven decisions to enhance campaigns, sales growth and consumer acquisition.
  • Work with internal team to create growth strategies through IMC.
  • Collaborates with agencies and other vendor partners.
  • Planning, running, and analyzing sales performance in all aspects of promotional campaign, and advertisements through marketing tools and other online channels experiments and conversion tests and do implementation.
  • Communicating with all stakeholders both internal and external and building relationships with them.

The ideal candidate should possess the following background :

  • Bachelor in marketing, MBA, BBA, digital marketing, or similar majors.
  • Minimum 3-5 years’ experienced in Product Management and Digital - Offline marketing field.
  • Any experience from food & supplement industry is surplus.
  • Strong passion for brand and product marketing and performance-driven.
  • Up-beat, positive, can-do attitude, inquisitive personality; trusted, reliable and goal-oriented.
  • Fast-learner; Adaptability Quotient, analytical thinking and good communication skills; organized and dedicated.
  • Good communicate both Thai and English.
  • Excellence work with MS Office task
Experience required
  • 5 years
Career level
  • Entry Level
  • Middle Level
Only Thai nationals can apply
Salary
  • 50,000 - 80,000 THB, Negotiable
Job function
  • Product / Brand Management
Job type
  • Full-time
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Company overview

Size:1000-2000 employees
Industry:Entertainment / Recreation
Location:Bangkok
Website:www.rs.co.th/
Founded in:1986
Ranking:4.5/5

บริษัท อาร์เอส จำกัด (มหาชน) หรือ อาร์เอส กรุ๊ป เป็นผู้บุกเบิกและสร้างแรงบันดาลใจให้แก่วัฒนธรรมความบันเทิงของไทยมาตั้งแต่ปี พ.ศ. 2525 และได้รับการยอมรับในฐานะมิวสิคไอคอนแห่งวงการเพลงที่ประสบความสำเร็จสูงสุดของประเทศ รวมทั้งการสร้างจุดยืนที่แตกต่างในฐานะผู้นำ ที่ผสมผสานความบันเทิงและธุรกิจคอมเมิร์ชเข ... Read more

Job location: Chatuchak
Head office: https://maps.app.goo.gl/51tiENV9r3gQ6mxW6
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Benefits

  • Provident fund
  • Professional development
  • Five-day work week
  • Social Security
  • Company car
  • Annual bonus
  • Learning & Development Opportunities
  • Employee discount
  • Maternity leave
  • Health Insurance
  • Life Insurance
WorkVenture gives you an inside look at what it's like to work at RS PCL, office & team photos, reviews and more. This is the RS PCL Company Page. All content is posted anonymously by employees currently or previously working at RS PCL.Apply to EverexApply to nexsourceApply to chef's choice foodApply to Umpire