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Assistant Director, Digital Marketing
atRS PCL- Develop mobile app. , Digital MKT & Social Media
- Understand online marketing & e-commerce platforms
- Work at RS Group Building, nearby BTS Kasetsart
Reporting to CEO - RS Connect Co.,Ltd., you will be responsible for :
- Lead the design and implementation of digital marketing strategies across websites, mobile application and social media platforms
- Optimize content for the website and social networking channels such as Facebook, Twitter, Instagram, and internal applications
- Lead new mobile application and keep it updated to be a successful tool in growing sales
- Provide thought leadership on opportunities to leverage new technologies and marketing methodologies
- Measure and report performance of all digital marketing campaigns and assess against goals (ROI and KPIs)
- Transform marketing analytics and customer insights into innovative digital solutions
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
- Build strong relationships with both internal and external parties to achieve project goals
- Identify critical conversion points and drop off points and optimize user funnels
- Quality control, ensuring that everyday execution of the brand is met with quality
- Attend overseas operations team meeting sand product launch events
The ideal candidate should possess the following background :
- Strong understanding of and experience in digital marketing including mobile application
- Solid experience utilizing Google Analytics, Adobe Analytics and other online tools for monitoring digital asset performance
- In-depth understanding of online marketing, e-commerce platforms and especially mobile application
- In-depth knowledge of data segmentation and mining
- Strong understanding of website analytics, search engine optimization, and current best practices in UX design preferred
- Demonstrable experience in leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns preferred
- Ability to operate at pace and thrive in an environment of change and ambiguity
- Strong leadership capabilities, able to manage and catalyze the growth of digital talents
- Detail-oriented, while keeping an eye on the bigger picture
- Solid interpersonal skills, with the ability to effectively organize and communicate across functional and technical lines
- Fluency in English and Thai
Experience required
- 10 years
Career level
- Senior Level
Salary
- Negotiable
Job function
- Management
- Marketing / Advertising
- IT / Programming
Job type
- Full-time
Company overview
Size:1000-2000 employees
Industry:Entertainment / Recreation
Location:Bangkok
Website:www.rs.co.th/
Founded in:1986
Ranking:4.5/5
บริษัท อาร์เอส จำกัด (มหาชน) หรือ อาร์เอส กรุ๊ป เป็นผู้บุกเบิกและสร้างแรงบันดาลใจให้แก่วัฒนธรรมความบันเทิงของไทยมาตั้งแต่ปี พ.ศ. 2525 และได้รับการยอมรับในฐานะมิวสิคไอคอนแห่งวงการเพลงที่ประสบความสำเร็จสูงสุดของประเทศ รวมทั้งการสร้างจุดยืนที่แตกต่างในฐานะผู้นำ ที่ผสมผสานความบันเทิงและธุรกิจคอมเมิร์ชเข ... Read more
Job location: Chatuchak
Head office: https://maps.app.goo.gl/51tiENV9r3gQ6mxW6
Benefits
- Provident fund
- Professional development
- Five-day work week
- Social Security
- Company car
- Annual bonus
- Learning & Development Opportunities
- Employee discount
- Maternity leave
- Health Insurance
- Life Insurance
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