Data Scientist (AI on Digital Marketing & Hyper-Personalization)
atKrungthai Bank PCLData Scientist (AI on Digital Marketing & Hyper-Personalization)
ปฎิบัติงานยัง บริษัท Infinitas by Krungthai
Job Summary
- We are seeking a talented AI/ML Developer with strong programming skills to support our Hyper-Personalization, MarTech, and
- AdTech initiatives. The ideal candidate will design, develop, and implement data products that enhance campaign effectiveness and
- marketing personalization. This role requires close collaboration with Product Owners, IT teams, and Data teams to continuously enhance
- AI/ML and advanced analytics solutions. Join us to innovate, collaborate, and shape the future of banking!
Job Responsibilities
- Drive clear and effective business translation of AI/ML products between business and technical stakeholders.
- Design, develop and leverage Advanced analytics, Artificial Intelligence (AI) and Machine Learning (ML) models to support digital marketing, MarTech, AdTech, and hyper-personalization initiatives.
- Analyze Big Data to develop effective predictive and recommendation models.
- Collaborate closely with Product Owners, IT teams, and Data teams to implement AI solutions that improve marketing campaign performance.
- Continuously refine and enhance AI models through testing and performance evaluation.
Participate in the vendor selection processes to identify and ensure the best external partners for data science and AI/MLprojects.
Job Qualification:
- Bachelor’s Degree or higher in Computer Science, Computer Engineering, Data Science, Statistics, or any related field.
- Minimum of 2 years in AI/ML engineer, cloud solution or a related field.
- Proficiency in some of the following: Python, PySpark and SQL etc.
- Experience or strong interest in digital marketing, MarTech, and AdTech, especially data-driven marketing strategies is a plus.
- Experience in building tools / models to support retention, up-cross selling, optimization, mobile app data and digital marketing is a plus.
- Ability to communicate and collaborate with cross-functional teams.
- Growth mindset and openness to continuously learning and facing new projects and new technologies.
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Experience required
- any or no experience
Salary
- Negotiable
Job function
- Marketing / Advertising
Job type
- Full-time
Company overview
Krungthai Bank Public Company Limited (KTB), established on March 14, 1966, is a state-owned financial institution in Thailand. Formed through the merger of Kaset Bank and Monton Bank, KTB operates under the Ministry of Finance's oversight. The bank offers a comprehensive range o ...
Why join us: Krungthai Bank is dedicated to developing the competencies of its employees by providing opportunities for self-development, career growth, financial stability, and social responsibility. The bank believes that the progressive competency of its employees drives sustainable o ...
Benefits
- Five-day work week