Novartis (Thailand) Co., Ltd.
Senior Brand Manager
atNovartis (Thailand) Co., Ltd.Summary
About the Role
Major Accountabilities:
- Prepares content of Integrated Brand Teams and Launch Teams.
- Responsible for execution, monitoring and analysis of the agreed tactical plans in order to ensure the growth of the brand(s).
- Lead the development of promotional activities in line with internal SOPs and Code of Conduct guidelines.
- Monitor and control brand budgets, forecasts and expenses and assess the marketing mix of the product to evaluate cost effectiveness and results.
- Identifies area market insights and opportunity via customer interactions.
- Executes central marketing activities as well as regional initiated marketing activities.
- Monitors product performance and external environment using appropriate tools and taking corrective action if required to meet business objectives.
- Collaborate with Marketing and Medical teams to maximize activities.
- Identify specific needs for each segment of patients and the implications of the disease for each of them within assigned territory.
- Reporting of technical complaints / adverse events / special case scenarios related to Novartis products within 24 hours of receipt.
Minimum Requirements:
Education
- Bachelor’s degree in Pharmacy or equivalent
Work Experience
- Minimum of 5 years of experience in pharmaceutical marketing
- Proven experience in Product Management or related roles within the pharmaceutical industry
- Strong background in operations management and execution
Skills:
- Agility
- Commercial Excellence
- Cross-Functional Collaboration
- Customer Orientation
- Digital Marketing
- Healthcare Sector Understanding
- Influencing Skills
- Marketing Strategy
- Negotiation Skills
- Operational Excellence
- Product Lifecycle Management (PLM)
- Product Marketing
- Product Strategy
- Stakeholder Engagement
- Stakeholder Management
- Strategic Partnerships
Languages:
- English
Why Novartis: Helping people with disease and their families takes more than innovative science. It takes a community of smart, passionate people like you. Collaborating, supporting and inspiring each other. Combining to achieve breakthroughs that change patients’ lives. Ready to create a brighter future together? https://www.novartis.com/about/strategy/people-and-culture
Benefits and Rewards: Learn about all the ways we’ll help you thrive personally and professionally.
Read our handbook (PDF 30 MB)
Experience required
- 5 years
Salary
- Negotiable
Job function
- Product / Brand Management
- Marketing / Advertising
- Strategy / Planning
Job type
- Full-time
Company overview
Novartis is global healthcare leader, Novartis has one of the most exciting product pipelines in the industry today. A pipeline of innovative medicines brought to life at Novartis by diverse, talented, performance driven people. All of which makes us the most rewarding employer in our field. Nova ...
Why join us: We believe our people are our greatest asset. That's why we foster an 'INSPIRED, CURIOUS & UNBOSSED' culture, empowering you to achieve your full potential. We offer opportunities for continuous development and growth, encouraging you to challenge norms and drive meaningful change. Our commitment to ... Read more
